CJ 4DPLEX Launches Denmark's First SCREENX Theater at ATLAS Biograferne
CJ 4DPLEX and ATLAS Biograferne: A Cinematic Revolution in Denmark
In a groundbreaking development for movie enthusiasts in Denmark, CJ 4DPLEX, the premier producer of immersive cinema experiences, has joined forces with ATLAS Biograferne, a prominent independent cinema, to introduce the country's first-ever SCREENX auditorium. This highly anticipated addition marks a significant milestone in providing Danish audiences with a unique cinematic experience.
Located in Rødovre, part of the bustling Greater Copenhagen area, ATLAS Biograferne has built a reputation for excellence since opening its doors in 2013. As one of Denmark's most ambitious cinemas, it has attracted a loyal following, drawing moviegoers from across the region. The unveiling of the SCREENX format enhances their longstanding commitment to delivering premium cinematic experiences, setting a new standard for what audiences can expect when they visit.
The SCREENX Experience
The newly opened SCREENX theater at ATLAS Biograferne features a 126-foot panoramic screen and 76 plush seats, designed to envelop viewers in a breathtaking 270-degree cinematic environment. Unlike traditional theaters, SCREENX extends visuals beyond the main screen, utilizing adjacent walls to create a fully immersive atmosphere. This innovative format elevates the way films are experienced, transforming conventional movie watching into an engaging sensory journey.
“In introducing SCREENX to Denmark, we are entering an exhilarating new era for cinematic experiences,” stated Don Savant, Chief Business Officer of CJ 4DPLEX. He expressed gratitude towards ATLAS Biograferne for their partnership and vision in promoting premium cinema. This collaboration not only enhances the local film culture but also signifies a crucial expansion into the Nordic market for CJ 4DPLEX.
A Word from the Owners
Emil and Marie Mark Nørholm, the owners of ATLAS Biograferne, shared their excitement about being pioneers in bringing SCREENX to Denmark. They noted, “Our mission has always been to provide exceptional cinematic experiences. Introducing SCREENX allows us to fulfill that goal and offer our audience an unparalleled way to engage with films.” Their passion for cinema is evident, emphasizing that o giving audiences more perspectives within a film allows for a richer, more fulfilling experience.
The introduction of SCREENX at ATLAS Biograferne complements CJ 4DPLEX's existing presence in Denmark, which includes the multisensory 4DX format already enjoyed by audiences at various venues. The partnership signifies a continued commitment to elevating the moviegoing experience across the region, inspiring theaters to explore innovative technologies that captivate and engage their patrons.
A New Chapter for Danish Cinema
The arrival of SCREENX is anticipated to be a game-changer for the Danish film landscape, offering moviegoers a fresh way to experience cinematic storytelling. It blends the artistic vision of filmmakers with advanced technology, enhancing the emotional and visual impact of each film presented in this dynamic new format. With the backing of an independent theater renowned for its commitment to quality, SCREENX aims to reshape how Denmark views cinema.
Future Prospects
As CJ 4DPLEX and ATLAS Biograferne embark on this exciting journey, audiences can expect a lineup of films that take full advantage of the SCREENX format. From thrilling action sequences to visually stunning narratives, SCREENX promises to deliver breathtaking cinematic spectacles specifically tailored to engage and immerse viewers.
In summary, this collaboration not only marks the beginning of an exciting new chapter for cinema in Denmark but also showcases how innovative cinema technologies can redefine cultural experiences. Moviegoers in Rødovre and beyond are in for an unforgettable journey into the world of immersive storytelling with SCREENX.