Treasure Cave Expands Their Authentic Cheese Line Into Tops Friendly Markets in the Northeast

Treasure Cave Expands Their Authentic Cheese Line

Treasure Cave® cheese, an iconic brand renowned for introducing cave-aged blue cheese to America, is making strides in the Northeast grocery market. Six products from this beloved cheese line are now available at Tops Friendly Markets, marking an exciting new chapter in the brand's journey.

Among the offerings now accessible to customers are the 5-ounce packs of Treasure Cave blue cheese crumbles and naturally smoked blue cheese crumbles, alongside a delightful blue cheese wedge. For those who enjoy dips, staples like the original blue cheese dip and several flavors, including caramelized onion and hot honey blue cheese spreads, have also made their way to the deli sections of Tops stores.

In November, fans can look forward to a limited-edition crumbled blue cheese variant featuring special Buffalo Bills packaging, sure to excite both cheese aficionados and football fans alike.

Celebrating with the Community

To celebrate their new availability and to honor their participation in the upcoming National Buffalo Wing Festival - set for August 29-30 - Tops Friendly Markets is rolling out a special promotion. Customers can take advantage of a buy-one-get-one-free offer on all Treasure Cave cheese dip spreads from August 22-27. This promotion not only enhances customer experience but also promotes the delightful pairing of blue cheese with buffalo wings, a match made in culinary heaven.

During the festival, attendees will be treated to a signature blue cheese mac and cheese, crafted by the popular Ilio DiPaolo's Restaurant. Proceeds from this dish will support the Response to Love Food Pantry, reinforcing Treasure Cave’s commitment to community engagement and support.

Adding an element of excitement to the festival, Treasure Cave will host an “Influencer Wing Sauce-Off.” This unique competition invites creative influencers to invent their own wing sauce featuring Treasure Cave's crumbly blue cheese. The winning sauce will earn its creator a fabulous prize package filled with exclusive branded merchandise, encouraging culinary creativity and community participation.

Samina Kirchen, the brand manager for Treasure Cave, shared her enthusiasm: "Blue cheese and buffalo wings have always gone hand in hand. Expanding our presence at Tops and participating in the National Buffalo Wing Festival are meaningful milestones for us. We’re thrilled to be part of the celebrations that unite buffalo food lovers."

A Legacy of Quality Cheese

Established in 1935, Treasure Cave has a storied history as the first commercially produced blue cheese brand in the United States. Originally crafted in renovated caves in Faribault, Minnesota, the brand has a tradition of creating authentic, cave-aged cheeses. Today, Treasure Cave cheese is produced in a state-of-the-art facility in Almena, Wisconsin, where modern curing cells ensure the flavors and qualities that fans have come to associate with the brand continue to shine.

Consumers eager to explore these new products can find Treasure Cave cheese crumbles at select Tops locations and online at TopsMarkets.com. For autumn and game day recipe ideas that include the rich flavors of Treasure Cave cheese, be sure to check out the brand’s official website. Follow Treasure Cave on social media platforms like Instagram and Facebook to stay updated on future promotions and product launches.

About Tops Friendly Markets

Based in Williamsville, NY, Tops Friendly Markets operates 152 grocery stores across New York, Pennsylvania, and Vermont, employing over 14,000 staff members. Tops is committed to providing high-quality, sustainably sourced products while actively engaging in community initiatives focused on hunger relief, health improvement, and environmental sustainability. Discover more about their offerings at www.topsmarkets.com.