#USA #Saddle Brook #Arrow Tool Group #fastening solutions #Goldblatt

Arrow Fastener Becomes Arrow Tool Group

In a significant move, Arrow Fastener, a well-known name in fastening solutions since 1929, has announced its transition to the new name of Arrow Tool Group, effective immediately. This change not only marks a new chapter in the company’s history but also reflects its dedication to expanding its portfolio of trusted American tool brands.

The CEO of Arrow Tool Group, Roberto Izaguirre, emphasized the importance of this transition, stating, “For nearly a century, Arrow has stood for American ingenuity, hands-on reliability, and practical solutions that professionals and DIYers depend on.” The rebranding aims to honor this legacy while opening the door to a future filled with innovation and a stronger commitment to customer needs across various segments of the trades and DIY markets.

Expansion of Product Lineup

The name Arrow Tool Group signifies more than just a new title; it encapsulates the company’s broader range of offerings. This includes a suite of popular brands such as Arrow™, Goldblatt®, Pony Jorgensen®, SK Professional Tools®, and Arrow RevealCut™. These renowned names are recognized for delivering reliable, cost-effective, and cutting-edge products designed for both professional contractors and enthusiastic DIYers.

Justin Sumner, the vice president of sales, explained the advantages this name change brings. He mentioned that by operating as Arrow Tool Group, the company can provide customers access to a wider selection of trusted American brands. “Our customers will benefit from expanded product categories, streamlined service, and the same quality they’ve come to expect – all under one unified sales platform,” Sumner added.

Commitment to Quality and Service

Despite the change in name, Arrow Tool Group reassures its customers that nothing will alter in terms of customer service. All contracts, banking details, and existing relationships remain intact. Customers who continue to purchase Arrow Fastener products, Pony Jorgensen items, SK Professional Tools, or Goldblatt brands can expect the same level of service and quality they are accustomed to.

The rebranding also highlights Arrow Tool Group's commitment to driving innovation in the tools sector, particularly for home improvement and contractor applications. Christopher Woolley, senior vice president of marketing, emphasized their focus on developing new solutions that cater to the DIY community. “This brand transition gives us the foundation to bring even more meaningful innovation to market – especially for the DIY community,” he said.

Looking Ahead

Arrow Tool Group will maintain its headquarters in Saddle Brook, NJ, continuing to serve as the U.S. sales, marketing, and distribution hub for its parent company, Hangzhou GreatStar Industrial Company, a global leader in tools and industrial equipment. The rebranding comes at a time when the market is ripe for innovation in the tool manufacturing industry, and Arrow Tool Group is poised to meet these challenges head-on.

With a legacy that began in 1929 and a newfound identity that combines heritage with future potential, Arrow Tool Group is set to remain a trusted supplier of tools and fastening solutions. For those interested in learning more about their expanded product offerings, they can visit arrowtoolgroup.com.

The transition to Arrow Tool Group symbolizes a commitment to ensuring that the tools used by professionals and DIYers alike will continue to meet the demands of a changing market, reflecting the company’s promise of reliability and excellence.