#Japan #Tokyo #La Folle Journée #Papas #Mademoiselle NON NON

Papas to Sponsor La Folle Journée Tokyo 2026

Papas, a renowned brand for men's casual wear, is set to sponsor the much-anticipated La Folle Journée Tokyo 2026. Scheduled from May 3rd to May 5th, this vibrant classical music festival is expected to draw music lovers to the Tokyo International Forum and the Marunouchi area. This collaboration aims to offer a remarkable experience combining music, shopping, and community engagement.

Connecting Music with the Community

Through this initiative, Papas will create a unique space that bridges the concert venue and their Marunouchi shop. The goal is to provide visitors not only with entertainment from remarkable musical performances but also to enhance their everyday lives by integrating the event's atmosphere into their shopping experience.

Exclusive T-Shirt Merchandise

To commemorate this occasion, Papas will release a limited edition T-shirt designed by illustrator Jun Iida. This original artwork, inspired by music, will be featured prominently at the event where staff will wear the T-shirts as uniforms, and 40 limited-edition pieces will also be available for sale. This special item allows attendees to take a piece of the festival home with them.

Area Concert at Marunouchi

On May 3rd, the Marunouchi store will host an Area Concert, an enjoyable intersection of shopping and live music. Visitors can experience fantastic performances while exploring the brand’s offerings. The schedule includes:

• - 12:00 PM: Woodwind Trio – Danshe comprised of Kazuna Muramatsu (oboe), Kengo Takama (clarinet), and Yui Kaji (bassoon).
• - 4:00 PM: Cello Quartet – Yui Cello Quartet featuring Keiko Izumi, Nami Iwahara, Saori Nagatomi, and Yasuko Yukimoto.

Meet the Performers

Woodwind Trio – Danshe

• - Kazuna Muramatsu (Oboe) hails from Mie Prefecture. An accomplished musician, she graduated from Aichi Prefectural Meiwa High School and Aichi Prefectural University of Arts. Kazuna has won numerous awards, including the gold prize at the 16th Japan Junior Wind Instrument Competition.

• - Kengo Takama (Clarinet) graduated from Aichi Prefectural University of Arts. Notably, he has participated in various prominent concerts, including the 40th Yamaha Wind Instrument Newcomers Concert.

• - Yui Kaji (Bassoon) is a graduate of Tokyo University of the Arts. Yui has showcased her talents in various projects, such as the 73rd Fukuoka performance of the New Artist Development Project Orchestra Series.

Cello Quartet – Yui

Formed in 2013, Yui Cello Quartet aims to share the joy of music through their performances. They have organized concerts in Tokyo and Sendai, continually seeking to create unique music that resonates with audiences.

A Wholesome Music Experience

By connecting the concert venue with the Papas store, this event encourages the entire Marunouchi area to come together and enjoy the rich experience that La Folle Journée brings.

Event Details

• - Location: Papas & Mademoiselle NON NON Marunouchi Store, 3-3-1 Marunouchi, Chiyoda-ku, Tokyo 100-0005
• - Date: May 3, 2026
• - Time: 12:00 PM – Woodwind Trio, 4:00 PM – Cello Quartet
• - Contact: Papas Marunouchi Store (Men’s) 03-3284-8847, Mademoiselle NON NON Marunouchi Store (Women’s) 03-3284-0886

About La Folle Journée

La Folle Journée, originally launched in 1995 in Nantes, France, is a celebrated classical music festival that promotes the accessibility of classical music to the general public. It features performances from top artists, low ticket prices, and a range of events designed for attendees of all ages. The festival takes over cities with its concerts, creating a vibrant musical atmosphere.

For more details: La Folle Journée Official Website.

About Papas

Founded in 1986, Papas aims to provide quality casual wear for adult men. The brand's dedication to craftsmanship, comfort, and style reflects the founding ethos inspired by writer Ernest Hemingway. With a strong presence across Japan, Papas continues to deliver garments made with care and precision.

Visit their shop list to find a location near you.

About Mademoiselle NON NON

Since its inception in 1964 in Harajuku, Mademoiselle NON NON has been creating quality clothing that enhances the wearer's unique charm. The philosophy of promoting normalcy as being exceptional continues to guide their creations. Explore their shop list to discover the latest offerings.