#USA #Cannes #Heidi Klum #Law Roach #Magnum

House of Magnum: A Night of Fashion and Indulgence in Cannes

On May 19, 2026, a glamorous celebration unfolded in Cannes as Magnum® hosted the exclusive VIP party for the launch of its brand new line, House of Magnum®. This high-profile event followed the much-anticipated inaugural fashion show of the House of Magnum® Collection, where elite designers showcased their work for the first time.

The event was graced by fashion luminaries including Law Roach, who has recently taken on the role of 'Taste Architect' for House of Magnum®, and the brand's muse, Heidi Klum. Together, they set the tone for a night filled with style and creativity. Joining them was a roster of stars including Adriana Lima, Halsey, and her fiancé Avan Jogia, alongside Stephen Libby, Lucien Laviscount, and models Barbara Palvin and Dylan Sprouse.

Heidi Klum made an eye-catching entrance, accompanied by her son Henry Samuel Klum, who had walked the runway earlier that day. She stunned in a chocolate brown gown by Sophie Couture, thoughtfully designed to reflect the crunch of a Magnum ice cream. Meanwhile, Henry looked dapper in a suit crafted by German designer Danny Reinke, echoing the classic Magnum branding.

The highlight of the evening was undeniably the dazzling array of fashion displayed on the red carpet. Adriana Lima stole the spotlight in a vibrant cyan gown, while Lucien Laviscount epitomized elegance in a cream ensemble accented by a rich brown tie, nodding to the brand's signature palette. Among the notable arrivals, the soon-to-be-parents Barbara Palvin and Dylan Sprouse marked their presence just hours after announcing their pregnancy.

As the night progressed, guests were treated to sensational DJ performances by Angèle and Andy 4K, transforming the event into a vibrant celebration of modern art and pleasure. The lineup also featured live acts from popular artists including Adèle Castillon, The Blessed Madonna, and sets by Tatyana Jane and the duo Busy P x Carlita.

Attendees were also introduced to the exciting flavors of the new Magnum® Signature range, including the bold Magnum La Pistache and the lively Magnum La Pêche. These delectable creations were a testament to the meticulous craftsmanship that characterizes the Magnum experience. The arrival of this signature line was carefully aligned with the launch of the House of Magnum® Collection, which included stunning designs by eight international designers that paid tribute to the classic flavors and the new offerings.

The House of Magnum® is more than just an ice cream brand; it’s a celebration of lifestyle, crafting exquisite experiences that merge fashion, art, and indulgence. The brand has always embraced the idea that profound pleasure comes from the artistry behind creating unforgettable moments.

From Wednesday, May 13 to Friday, May 22, 2026, the House of Magnum Beach invites lovers of exquisite taste and design to immerse themselves in this lavish celebration of modern indulgence. To learn more about this captivating event, visit Magnum's official site.