#Japan #Lotte #Sayama #Sayama Factory #Gummy Production

Lotte to Enhance Gummy Production at Sayama Plant

In an exciting development for the confectionery industry, Lotte Co., Ltd. has announced plans to bolster its gummy production capacity at the Sayama plant situated in Saitama Prefecture. Scheduled to commence in May 2025, this initiative will see the introduction of new manufacturing equipment specifically designed for gummy production, marking a significant step forward for the company.

The decision to enhance the Sayama plant's production capabilities stems from the increasing popularity of gummies in recent years. Alongside chewing gum, gummies have become a staple in the market, appealing to consumers with their enjoyable textures and flavors. As the demand for these chewy sweets continues to grow, Lotte aims to strengthen its position in the industry by expanding its offerings.

Strategic Investment

Lotte is dedicating an investment of approximately 3 billion yen to this ambitious project. This financial commitment highlights the company's confidence in the future of gummy products and their potential for market expansion. By diversifying their product line, Lotte plans to capitalize on the distinct textures and flavor profiles that both chewing gum and gummies can offer.

The Sayama plant, which has been operational since 1969, has undergone several transformations over the decades. Originally starting as a candy factory, it evolved into a facility specializing in biscuits in 1976, and later into a plant producing sugar-coated gum by 1990. Today, it produces a variety of popular items including xylitol gum, throat lozenges, Choco Pie, and Koala’s March.

Enhanced Flavor and Texture Experiences

With the introduction of new gummy manufacturing equipment, Lotte is poised to leverage insights gained from its extensive experience in the chewing gum sector. The company plans to offer diverse products that emphasize the enjoyment and value of chewing, appealing to a wide range of consumers. In doing so, they aim to showcase the dual qualities of texture and flavor that both gummies and chewing gum provide, enhancing overall customer satisfaction.

In the current competitive landscape of the confectionery market, innovation is key. Lotte is committed to staying ahead of trends and consumer preferences. This latest initiative not only signifies an upgrade to their manufacturing capabilities but also reflects a broader strategy to adapt and thrive amidst evolving market dynamics. With the expected launch of new products, Lotte is ready to take the gummy sector by storm.

Sayama Plant Overview

Located in a prime industrial area of Sayama City, the Sayama plant has an extensive footprint, covering approximately 85,000 square meters. With around 800 employees, it plays a crucial role in Lotte's operational framework. The facility adheres to stringent quality standards, holding certifications such as FSSC22000 and ISO14001, underscoring its commitment to quality and environmental sustainability.

As May 2025 approaches, anticipation builds for Lotte's new gummy offerings. Whether you're a long-time fan of their products or new to the gummy craze, the elevated production capabilities at the Sayama plant promise a delightful experience for consumers looking to indulge in these chewy treats.