EWTN Launches Major Rebrand, Unifying Global Catholic News Services
In a groundbreaking move for global Catholic journalism, EWTN has officially unveiled its rebranding of news services into a cohesive entity known as EWTN News. This transition from the previously fragmented identities, including the Catholic News Agency and the ACI Group, marks a significant milestone in enhanced outreach and clarity for viewers globally.
The rebranding initiative was introduced with the launch of EWTNNews.com, a digital hub for news that is accessible and designed for a global audience. Initially available in English, the platform is set to diversify its offerings, with plans for Spanish and additional language editions to cater to the extensive international communities who engage with Catholic news. It aims to replace seven regional news identities with a single, unifying brand, enhancing coherence in message and service delivery.
"At a time when truth can be clouded, EWTN News stands as a committed voice for the Church," said Michael P. Warsaw, chairman of EWTN. He emphasized the brand's mission to uphold journalistic integrity while serving the Catholic community. The vision is to refresh the organization's public perception and optimize its operational strategies, reflecting a shift towards a more unified and mission-driven news service.
Montse Alvarado, President of EWTN News, reiterated that the rebrand signifies more than just a name change. It symbolizes a deeper alignment of their editorial missions and operational capacities. By consolidating their global news teams, the rebrand facilitates improved content delivery, further engaging the audience through new storytelling methods and innovative media techniques. Features on the new platform include updated design elements and devotional components that integrate faith into daily news consumption.
The rebranding is not just an exercise in semantics; it underlines EWTN’s broad initiative known as EWTN Next. This initiative is focused on marrying technological innovation with the organization's mission of faith-driven broadcasting. EWTN News is launching numerous product lines and platforms in 2026, including their new EWTN+ streaming service aimed at providing richer, more integrated content for engaging the faithful. The rebranding enhances user interaction with a unique digital-first approach and sophisticated layout that enhances the audience experience.
"CNA has been preparing for this moment for years. By fully integrating under EWTN News, we establish a unified newsroom committed to clarity and truthfulness, embracing advanced technology to present compelling journalism," stated Ken Oliver-Méndez, Editor-in-Chief of EWTN News. This rebrand is coupled with the strategic aim of reaching a broader audience and ensuring that the principles of Catholic journalism remain accessible and relevant.
The transition to the EWTN News brand will not only reshape the current operational landscape but also pave the way for future developments across all the network's international services. The completion and full transition to EWTN News is set for January 24, coinciding with the Feast of St. Francis de Sales, the patron saint of journalists.
As EWTN marks its 45th anniversary, it continues to hold the title of the largest Catholic media organization worldwide. They broadcast across multiple platforms, including 11 global TV channels and regional outlets, reaching millions of households in centering Catholic discourse globally. The faith community can look forward to accessing enriched content that combines news with spiritual nourishment, reflecting EWTN's dedication to its audience and mission in media.
EWTN News promises to maintain and enhance its commitment to accuracy and integrity in journalism, seeking to be a guiding voice in today’s rapidly changing media environment. This rebranding heralds a new chapter in the organization’s rich history, while fortifying its role as a leader in global Catholic communication.
The rebranding initiative was introduced with the launch of EWTNNews.com, a digital hub for news that is accessible and designed for a global audience. Initially available in English, the platform is set to diversify its offerings, with plans for Spanish and additional language editions to cater to the extensive international communities who engage with Catholic news. It aims to replace seven regional news identities with a single, unifying brand, enhancing coherence in message and service delivery.
"At a time when truth can be clouded, EWTN News stands as a committed voice for the Church," said Michael P. Warsaw, chairman of EWTN. He emphasized the brand's mission to uphold journalistic integrity while serving the Catholic community. The vision is to refresh the organization's public perception and optimize its operational strategies, reflecting a shift towards a more unified and mission-driven news service.
Montse Alvarado, President of EWTN News, reiterated that the rebrand signifies more than just a name change. It symbolizes a deeper alignment of their editorial missions and operational capacities. By consolidating their global news teams, the rebrand facilitates improved content delivery, further engaging the audience through new storytelling methods and innovative media techniques. Features on the new platform include updated design elements and devotional components that integrate faith into daily news consumption.
The rebranding is not just an exercise in semantics; it underlines EWTN’s broad initiative known as EWTN Next. This initiative is focused on marrying technological innovation with the organization's mission of faith-driven broadcasting. EWTN News is launching numerous product lines and platforms in 2026, including their new EWTN+ streaming service aimed at providing richer, more integrated content for engaging the faithful. The rebranding enhances user interaction with a unique digital-first approach and sophisticated layout that enhances the audience experience.
"CNA has been preparing for this moment for years. By fully integrating under EWTN News, we establish a unified newsroom committed to clarity and truthfulness, embracing advanced technology to present compelling journalism," stated Ken Oliver-Méndez, Editor-in-Chief of EWTN News. This rebrand is coupled with the strategic aim of reaching a broader audience and ensuring that the principles of Catholic journalism remain accessible and relevant.
The transition to the EWTN News brand will not only reshape the current operational landscape but also pave the way for future developments across all the network's international services. The completion and full transition to EWTN News is set for January 24, coinciding with the Feast of St. Francis de Sales, the patron saint of journalists.
As EWTN marks its 45th anniversary, it continues to hold the title of the largest Catholic media organization worldwide. They broadcast across multiple platforms, including 11 global TV channels and regional outlets, reaching millions of households in centering Catholic discourse globally. The faith community can look forward to accessing enriched content that combines news with spiritual nourishment, reflecting EWTN's dedication to its audience and mission in media.
EWTN News promises to maintain and enhance its commitment to accuracy and integrity in journalism, seeking to be a guiding voice in today’s rapidly changing media environment. This rebranding heralds a new chapter in the organization’s rich history, while fortifying its role as a leader in global Catholic communication.
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