#London #United Kingdom #Charles Leclerc #SWI Group #Andrés Iniesta

Introduction

In a groundbreaking move, the Stoneweg Icona Group has assembled a stellar Strategic Advisory Board that includes notable figures such as F1 driver Charles Leclerc, former FC Barcelona footballer Andres Iniesta, and Arnaud de Puyfontaine. This initiative signifies a remarkable intersection between sports and business and aims to drive innovative investment strategies.

The Formation of the Strategic Advisory Board

Announced on May 21, 2025, the SWI Group, a recently launched alternative investment platform formed by Stoneweg Group and Icona Capital, has wasted no time in establishing a formidable advisory team. The newly appointed members of the Strategic Advisory Board have already begun deliberating on various potential business initiatives that could reshape the group's future direction.

Max-Hervé George, the Chairman and Co-CEO of SWI Group, alongside Co-CEO Jaume Sabater, has curated an ambitious team to provide strategic guidance across the group’s operations and development strategy.

Key Members of the Board

The board comprises industry leaders, including:

• - Arnaud de Puyfontaine, Chairman of Vivendi, who serves as the non-executive chair of the Strategic Advisory Board.
• - Olivier Jollin and Simon Benhamou, who will focus on the group's strategy and business development.
• - Frédéric Vasseur, Team Principal of a Formula 1 team, along with Charles Leclerc and Andrés Iniesta, who will helm the Sports and Entertainment Committee (SWI SEC), dedicated to exploring and stimulating opportunities across these sectors globally.

The Group's Vision

The union of these exceptional talents within an alternative investment framework presents exciting and viable pathways for strategic partnerships and innovative initiatives. Max-Hervé George shared his enthusiasm, stating, "We have made rapid progress since announcing the board composition earlier this month and have a busy agenda to review, including hosting our first global investor conference next year after the end of the F1 season."

Jaume Sabater emphasized that working with such a diverse and robust advisory board allows the modern enterprise to tap into new opportunities, energize operations, and develop fresh strategies.

The Synergy of Sports and Business

The collaboration of commercial initiatives with sports icons creates a synergy of talent that shares a mutual drive towards growth and success. Charles Leclerc is particularly excited about this venture, stating, “I’m eager to assist SWI in expanding its growing business. I have various ideas on how we can leverage the passion behind sports to drive real business growth.”

He noted his longstanding relationship with Max George and how their shared quick-action mentality would lead to exciting announcements soon.

Bridging Sectors

This strategic advisory board provides the SWI Group with an exclusive, collaborative advisory resource, connecting them with new investors and institutions across various sectors, including sports, finance, business, education, healthcare, social development, and the arts.

About SWI Group

SWI Group is an entrepreneurial-driven alternative investment platform that operates in numerous sectors, including data centers, real estate, credit, and finance. The firm's investment strategies are underscored by in-depth research and the ability to implement strategies efficiently to maximize yield potential.

With over €10 billion in assets under management and a team of more than 350 employees operating from 26 offices worldwide, SWI Group is poised for continual growth and success.

Conclusion

The assembly of such a distinguished advisory board is a crucial step for the SWI Group, providing an opportunity to leverage the expertise and global reach of its esteemed members. By embracing innovative strategies and forging strong partnerships, the group aims to elevate its position within the investment landscape, making significant strides in the realm of alternative investments.