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NRI Named Finalist at CRN's First Best of the Channel Awards

NRI, a prominent player in business and technology consulting, has recently made headlines by being nominated as a finalist in the first-ever CRN Best of the Channel Awards. This prestigious recognition, awarded by CRN®, a brand of The Channel Company, highlights NRI's consistent dedication to channel innovation and excellence in various categories: Best Channel Visionary of the Year, Best Channel Achiever of the Year, Best AI Solution Provider of the Year, and Best Solution Provider Team of the Year.

Celebrating the Trailblazers

Best Channel Visionary of the Year: Nathan Trail

This category recognizes an executive who has offered a fresh perspective to the channel and has significantly influenced its evolution. Nathan Trail, who serves as Chief Revenue Officer at NRI, is celebrated as a trailblazer for his insights and strategies that have moved the company forward. With over 20 years of international experience, he leads crucial areas of the business, including sales and marketing, from NRI’s Atlanta office. His extensive background includes establishing successful sales organizations in multi-billion-dollar firms like DXC Technology, NTT, and IBM.

Best Channel Achiever of the Year: Matthew Rice

Matthew Rice, the Master Agent Program Director at NRI, receives recognition for his outstanding contributions to channel sales. Matthew's expertise in forging strategic partnerships and pioneering cloud solutions has marked him as a leader in the channel sales arena. Operating from Sherman Oaks, California, he is noted for designing an effective channel strategy, particularly aimed at expanding Microsoft's presence across various sectors, thereby unlocking new revenue streams.

Best AI Solution Provider of the Year

The award for Best AI Solution Provider highlights organizations excelling in delivering advanced AI solutions to end customers. NRI’s commitment to leveraging generative AI and automation is at the forefront of their consulting services, helping businesses integrate AI into their strategies. Their tailored approaches not only bolster client operational efficiency but also ensure the responsible use of AI technologies.

Best Solution Provider Team of the Year

This accolade spotlights an executive team that has demonstrated exceptional business leadership. NRI’s collaboration with innovative companies has resulted in custom technology solutions that drive growth and success. Over the past year, the team has made significant strides in areas like finance, healthcare, and logistics, where the need for sophisticated solutions to complex operational challenges is paramount.

The Significance of the Awards

The CRN Best of the Channel Awards aims to recognize pivotal leaders and teams that are shaping the future of the channel. Winners will be announced during a gala event on October 14 in Atlanta, following The Channel Company's XChange Best of Breed Conference. Jennifer Follett, VP, U.S. Content, and Executive Editor of CRN, remarked, "We are thrilled to showcase the finalists who epitomize innovation, partnership, and the spirit of progress in the tech industry."

Looking Ahead

As NRI continues to push the envelope in technology solutions and business consultancy, this recognition underscores their commitment to innovation and excellence. With over 16,000 employees across 16 regions, including major cities like New York, London, and Tokyo, NRI stands as a testament to industry leadership, reporting annual sales of more than $4.8 billion. Stay tuned for further announcements about the awards and the winners.

To learn more about NRI and their solutions, visit NRI's official website.

The full list of finalists can be found at CRN Best of the Channel Awards.