Celebrating 11 Years of IDOLiSH7 in NAMJATOWN
Starting on August 28, 2026, Tokyo's indoor theme park, NAMJATOWN, will host a vibrant collaboration event honoring the 11th anniversary of the popular media mix project, IDOLiSH7. This festival brings together the beloved idol groups IDOLiSH7, TRIGGER, Re:vale, and ŹOOĻ, along with their five managers, making a total cast of 21 characters adorned in special event costumes. This festivity promises an engaging experience packed with interactive games and exclusive merchandise.
Event Highlights
At NAMJATOWN, visitors will encounter a variety of games and activities designed to entertain both fans and newcomers alike. Attendees can participate in mini-games such as
"Toko Toko Advance! Zemmaiko-sanpo" and
"Pika Pika! Cleaning Operation", where they can win original prizes inspired by their favorite idols.
Additionally, a rally game titled
"Find and Create: Silhouette Puzzle Rally" will challenge guests to explore the venue while piecing together hidden puzzle components related to the idols. The event also features delicious food and desserts crafted to resemble the characters, offering a delightful taste of the IDOLiSH7 universe.
Exclusive Merchandise
Attending the festival allows fans to purchase unique merchandise featuring the characters dressed in their special event attire. Among the products available are:
- - Shiny Heart Can Badge Collection (¥600 each, 16 types)
- - Metallic Name Badge Collection (¥880 each, 16 types)
- - Acrylic Stand (¥1,500 each, 21 types)
- - Visual Clear Card Collection (¥480 each, 32 types)
- - Wooden Magnet (¥1,200 each, 16 types)
All attendees who spend over ¥3,000 at any participating merchandise booth will receive a cat-shaped card from a selection of 21 designs, making shopping even more rewarding.
Mini-Games and Prizes
Toko Toko Advance!
In this immersive electronic mini-game, players turn a wind-up mechanism to guide their plush companions on a journey. Depending on where they land, players can win original prizes ranging from simple tokens to more extravagant rewards like foldable bags and acrylic blocks.
Pika Pika! Cleaning Operation
Collaborate with the idols to tidy up in this fun game. As the area gets cleaned up, hidden images will be revealed, dictating the prize outcomes, again categorized into tiers from S to C for excitement.
Rally Game: Silhouette Puzzle Rally
Embark on a scavenger hunt to find missing pieces related to the idols’ silhouettes. Once the puzzle is completed, participants show it at the finish line to claim unique items, adding a sense of adventure to the festival experience.
Food and Desserts Inspired by IDOLiSH7
Guests can indulge in a thematic culinary experience at NAMJATOWN’s dining venues. Each food or drink purchase comes with a visual card linked to the item, further enhancing the connection to the characters. Some menu highlights include:
- - Riku’s Honey Vanilla Ice Strawberry Milk Float (¥1,300)
- - Ten’s Block Omurice Plate (¥1,600)
- - Hyaku’s Peach Sherbet Castella Plate (¥1,580)
- - Yuu’s Chocolate Mint Ice Cream Soda (¥1,330)
- - Fortune Latte (¥790)
Further Events
Following the Tokyo festival, IDOLiSH7 will continue to celebrate with additional events at the
Bandai Namco Cross Store in Osaka from December 4, 2026, and at the
Hakata Store in Fukuoka from January 22, 2027. An online store at Premium Bandai will also feature the original merchandise starting November 2, 2026.
Gather your friends and immerse yourself in the colorful world of IDOLiSH7, filled with joyous activities, unique merchandise, and delicious treats that will celebrate this milestone in style!
For more details, visit the official event site
here.