Lansinoh® Achieves National Recognition for Innovation in Maternal Care

Lansinoh® Achieves National Recognition for Innovation in Maternal Care



Lansinoh®, a well-established leader in the breastfeeding and maternal care industry, has recently garnered significant recognition by being awarded two prestigious honors that celebrate its ongoing commitment to innovation and high-quality support for mothers.

TIME's Best Inventions and Newsweek's Top Ranking


On November 9, 2026, Lansinoh proudly announced that its NaturalWave® Double Electric Breast Pump has been named one of TIME's Best Inventions of 2026. This award highlights the pump's cutting-edge technology that closely mimics natural infant feeding patterns, which can significantly enhance the breastfeeding experience. Additionally, Lansinoh secured the top spot in Newsweek's Best Post-Birth Support Service category, demonstrating the brand's dedication to providing personalized, compassionate assistance to mothers after childbirth.

Innovative Product Design


The NaturalWave® Double Electric Breast Pump has been designed with a special mode intended to replicate the unique tongue movements of a baby during breastfeeding. This innovation not only encourages more effective milk let-downs but also supports mothers in expressing more milk consistently. Internal testing revealed that 79% of participating mothers reported a noticeable improvement in their milk expression experience due to this feature. The pump is equipped with customizable settings, operates quietly, and is portable, thus creating a seamless and convenient pumping experience for mothers on-the-go.

Embracing Human-Centric Support


As Lansinoh makes strides in product innovation, it also invests in human-centric customer service. The company has taken a path less traveled in the era of automation; Lansinoh has prioritized real human support over AI-driven customer service. Under the leadership of Julie Talbot, who recently assumed the role of Global CEO, the company has brought its Customer Care Team in-house. This team consists of mothers and Certified Lactation Counselors, who provide not only professional guidance but also empathetic support drawn from personal experiences.

In the year 2026, Lansinoh expanded its customer support hours and introduced personalized one-on-one pumping sessions available free of charge with every purchase of a Lansinoh breast pump. This initiative exemplifies the brand's commitment to being there for moms at every step of their breastfeeding journey.

Community and Growth


Julie Talbot expressed pride in these accolades, stating, "These honors from TIME and Newsweek are a wonderful achievement for Lansinoh and are a testament to the dedication of our teams. Our focus on moms shapes how we innovate and the level of care we deliver every day. I'm proud of what we've accomplished and our continued commitment to raising the bar for maternal care."

The recognition from TIME and Newsweek marks yet another milestone for Lansinoh, which has been dedicated to supporting mothers through their feeding and postpartum recovery processes for over four decades. The brand serves as a community that understands the intricacies of motherhood and seeks to create calm and connection through innovative and effective products.

For more information about Lansinoh and its comprehensive range of products tailored for mothers, you can visit Lansinoh's official website or follow their updates on social media platforms like Instagram, TikTok, YouTube, and Facebook. Remember, effective support in motherhood can make all the difference, and Lansinoh is committed to providing that to mothers across the globe.

In summary, Lansinoh's commitment to research and innovation in breastfeeding products, coupled with their strong emphasis on human interaction in customer service, represents a significant advancement in maternal care.

Topics Health)

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