Japanese Telecom Innovates SMS Services with IVR Integration in 2025

Revolutionizing Customer Communication: SMS HaNa's New IVR Integration

In a significant development in the realm of corporate communications, Nippon TeleNet Corporation has announced the launch of an enriching feature for their SMS sending service, SMS HaNa. Starting October 15, 2025, the new integration with Interactive Voice Response (IVR) systems will redefine how businesses engage with their customers by automating communication processes.

The Rationale Behind the New Feature

In recent years, demands for enhanced customer engagement have surged, with many businesses expressing the need to promptly send URLs or essential documents via SMS during phone inquiries. The IVR integration addresses these demands, broadening the scope of SMS HaNa’s usability. Traditionally, SMS services primarily focused on proactive communication from businesses to customers. However, with the growing need for seamless communication combinations of phone calls and SMS, SMS HaNa aims to evolve into a solution that facilitates information delivery based on customer-initiated actions.

Establishing Partnerships with IVR Providers

In conjunction with this exciting feature's launch, SMS HaNa has established a collaborative framework with various IVR service providers. This partnership enables the infusion of SMS HaNa’s technology into the SMS functionalities of these partner companies. As a result, businesses can easily achieve a seamless integration of telephonic engagements and SMS communication. By expanding the delivery channels through both direct offerings and partnerships, Nippon TeleNet strives to meet the increasing market demand for integrated phone and SMS solutions.

Overview and Features of the New IVR Integration

The newly introduced IVR integration is designed for enterprises that utilize IVR systems to automate their initial phone response. This feature allows businesses to send automated SMS messages to customers who call their inquiry lines.

Key Features:

1. Seamless SMS Delivery Post-Call: Following the automated IVR response, SMS messages containing links and information can be immediately dispatched to the customer’s smartphone.
2. Enhanced Customer Contact through Inbound Approach: Instead of solely sending outbound SMS, companies can now engage customers through an inbound approach, responding to customer-initiated calls.
3. Reduced Burden on Operators: By automatically sending necessary information like FAQ pages or application forms via SMS, the workload previously handled by human operators can be considerably alleviated.
4. Versatile Applicability Across Industries: This functionality is beneficial for various sectors, including finance, insurance, retail, and public services—any industry that relies on phone inquiries and customer support can capitalize on this feature.

Examples of Use Cases:

- Sending the URL for application forms via SMS post-identity verification.
- Distributing manuals or FAQ links through SMS after automated call reception.
- Conducting follow-up communications via SMS for customers who called in.

What is SMS HaNa?

SMS HaNa is a comprehensive SMS broadcasting service capable of sending messages to mobile numbers. Offering both a user-friendly web type and an API type for integration with other systems, it has gained immense popularity since its inception in 2019. With its simple pricing system and high delivery rate, SMS HaNa is now trusted by over 2,000 clients.

Future Outlook

Nippon TeleNet aims to continue its evolution by strengthening collaboration with partner companies, expanding the scope of its SMS services, and contributing to the enhancement of customer communication across diverse industries. By persistently improving SMS HaNa’s functionalities, the company remains committed to enhancing the utility and value of its SMS sending services to address efficiency and engagement in business operations.

Company Overview

- Company Name: Nippon TeleNet Corporation
- Head Office: 8F, Ikon Meiji Yasuda Life Building, Nakagyo-ku, Karasuma-dori Oike-sagaru, Kyoto 604-8171, Japan
- CEO: Mayuka Taki
- Business Focus: Communication service solutions and business process outsourcing
- Founded: November 1985
- Website: https://www.nippon-tele.net/