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PR Newswire Amplify™ Honored as a Finalist for PRWeek Awards

PR Newswire has proudly announced its selection as a finalist in the Best AI Platform category for the prestigious 2026 PRWeek Awards US. This recognition underscores the capabilities of its premier platform, PR Newswire Amplify™, which integrates advanced AI tools to enhance the communications campaign process. This groundbreaking platform is designed to assist PR professionals in streamlining workflows, thereby amplifying their overall impact in an increasingly competitive landscape.

According to PR Newswire, the Amplify platform utilizes decades of proprietary distribution data, creating a predictive engine that offers actionable insights. This helps communication professionals to optimize their campaigns, ensuring that their brand narratives not only capture human attention but are also indexed and prioritized by modern search algorithms and large language models (LLMs).

The Significance of the Shortlisting

Matt Brown, President of PR Newswire, expressed his pride in the company’s achievement. He stated, “Being named a shortlist finalist for the 2026 PRWeek US Awards in the Best AI Platform category is a tremendous honor and a testament to our outstanding team.” He emphasized that PR Newswire Amplify™ is revolutionizing how communicators leverage AI to effectively share critical messages with the relevant audiences.

Features of PR Newswire Amplify™

PR Newswire Amplify™ is built on extensive feedback from over a thousand clients, making it a highly user-friendly platform. Here are some of the key benefits:

• - End-to-End PR Workflow Support: This feature allows users to plan, create, distribute, and measure PR campaigns seamlessly on a single platform. This comprehensive support simplifies the management of the entire lifecycle of communications.

• - Data-Powered Tools and Insights: The platform incorporates AI-driven capabilities for researching trends, enhancing content, and generating campaigns. This allows clients to produce optimized press releases and multimedia assets efficiently and with data-supported insights.

• - Precision Targeting and Predictive Analytics: Unlike generic AI tools, Amplify leverages PR Newswire's proprietary historical performance data. This predictive capability enables the platform to gauge journalist interest and gauge audience engagement even before any content is disseminated.

• - Multichannel Amplification™: Users can spread their stories across a broad range of channels, including earned, owned, paid, and shared media outlets, taking advantage of the industry’s largest multimedia distribution network.

A Commitment to Communication Professionals

This recent accolade highlights PR Newswire's unwavering commitment to providing communication professionals with tools that navigate the ever-evolving media landscape. As technological advancements increasingly influence the way content is shared and discovered, the need for optimized tools becomes crucial. PR Newswire Amplify™ stands out as a frontrunner, equipping its users with solutions that enhance visibility in AI-driven search environments.

About PR Newswire

Established over 70 years ago, PR Newswire has become the leading press release distribution partner in the industry, boasting unparalleled global reach across more than 500,000 newsrooms, websites, and media entities. They operate in over 170 countries and offer services in 40 languages. Their comprehensive service catalog is designed to address the modern challenges faced by PR and communications teams, further solidifying their status as a preferred platform for sharing important news stories worldwide.

For more information about how PR Newswire Amplify™ can elevate your communication efforts, visit PR Newswire.