#Japan #Hiroshima #Subway #Fukuyama #Yume Town

Subway's Expansion in Hiroshima: Yume Town Fukuyama

On September 18, 2025, WATAMI FAST CASUAL MANAGEMENT Co., based in Ota, Tokyo, will celebrate the opening of its fifth Subway location in Hiroshima at Yume Town Fukuyama. Known for its diverse tenant offerings from dining to fashion and lifestyle goods, Yume Town Fukuyama is strategically situated near JR Fukuyama Station, making it accessible for shoppers and residents alike, regardless of age or time of day.

The new Subway outlet aims to attract a broad customer base with its welcoming atmosphere and convenient location along a national highway. The introduction of a 'self-ordering system' sets this location apart, allowing even first-time visitors to place their orders at their own pace. Subway's hallmark of customizable sandwiches can sometimes feel daunting for newcomers, but the self-ordering system provides step-by-step guidance, enabling everyone to enjoy personalizing their meal.

The Yume Town Fukuyama outlet is part of a successful ongoing trend for Subway. As of September 2025, existing stores have recorded 59 consecutive months of sales growth. The opening of this new store will increase Subway's total number of locations nationwide to 204.

Store Details

• - Opening Date: September 18, 2025
• - Address: 1F Yume Town Fukuyama, 3-1-60 Irifunecho, Fukuyama, Hiroshima, 720-8524
• - Hours of Operation: 10:00 AM - 9:00 PM
• - Store Size: 32.97㎡ (approximately 9.99 tsubo)
• - Seating Capacity: Shared seating

Unique Features

• - Digital menu boards
• - Self-ordering system

Currently, WATAMI FAST CASUAL MANAGEMENT is seeking franchise owners. The Subway model, which requires no use of open flames or heavy oils, offers a clean and safe environment, allowing for low-investment and compact kitchens. Interested parties can contact:

WATAMI FAST CASUAL MANAGEMENT Co.
Store Development Department
Phone: 03-6423-6580 (Main)
Reception Hours: Weekdays 9:00 AM - 5:00 PM
Fax: 03-6423-6581
Email: [email protected]

Founded in 1965 in Bridgeport, Connecticut, Subway started as a small sandwich shop when founder Fred DeLuca aimed to save up for college tuition at the age of 17. The custom sandwich style has gained popularity worldwide, leading to Subway's expansion to over 100 countries. Since opening its first Japanese location in Minato, Tokyo, on March 25, 1992, Subway has made a mark with its fresh daily-baked bread, carefully selected ingredients like roast beef and shrimp avocado, along with crunchy vegetables. The dedicated staff, known as 'sandwich artists,' skillfully craft each sandwich with love and attention.

As Subway prepares to welcome its customers at Yume Town Fukuyama, the company looks forward to bringing its unique offerings to even more communities across Japan.