Reelu's New Training Initiative
2026-04-15 06:31:55

Reelu Commences External Visits for Tour Guide Training and Certification Programs

Introduction



The tourism industry is experiencing unprecedented growth, with an expected record high of over 42 million foreign visitors to Japan by 2025. In response to this increasing demand, the need for skilled tour guides proficient in foreign languages is becoming critical. Recognizing the necessity for local guides, the Japan Tourism Agency has prioritized addressing the shortage of skilled personnel across various regions. This growing investment in human resources highlights the importance of not just quantity but quality as well, focusing on nurturing skills like explanatory capabilities, customer service, and responsiveness.

Reelu's Initiative



In light of the situation, Reelu Inc. has announced its decision to open its doors for external visits to their training and certification systems, which have primarily been utilized internally until now. This initiative comes in response to numerous inquiries from other companies and stakeholders interested in understanding Reelu's training methodologies and certification processes. Increasingly, there have been requests for company tours aimed at garnering insights into effective training and assessment practices.

Details of the Visits



Reelu's initiative targets a variety of stakeholders including tourism operators, travel agencies, land operators, and educational institutions involved in training guides. During these visits, participants will gain an overview of:
  • - The overall design of the guide training program
  • - The utilization of video training, manuals, and tour testing
  • - The standards for certification and evaluation
  • - The training flow leading to on-site debut
  • - Innovative operational practices to ensure quality

Interested parties can apply for these visits by contacting Reelu directly, with the possibility of adjustments in format based on the content and scheduling. For more details or to apply, visit this link.

Unique Selection and Training Program



At Reelu, the training and selection process is rigorous, incorporating initial assessments, video training, understanding of field manuals, tour testing, and evaluative operations. This comprehensive approach is designed to meet the high standards required on-site deployment. The upcoming external visits are an opportunity for professionals in tourism, education, and human resources to witness firsthand the principles and operations that underpin Reelu's approach.

Past visits have included stakeholders from the Japan Tourism Agency, enhancing the collaborative spirit within the industry. Reelu is eager to share its best practices to foster a culture of learning and improvement across the tourism sector.

The Importance of Skilled Personnel



The challenge facing the tourism industry is not merely about filling positions, but determining how to effectively develop and connect capable individuals with on-site roles. Reelu acknowledges these challenges and is committed to refining its training and certification systems continuously. The decision to open this initiative for external observations reflects Reelu's broader philosophy: that sharing knowledge and fostering collaboration is essential for the future of the tourism industry.

About Reelu



Established in April 2022, Reelu Inc. is dedicated to providing immediate, skilled multilingual personnel through a rigorous matching service that allows users to access trained staff for various settings—including tourist attractions, airports, retail environments, and exhibitions. The company is led by CEO Shuu Kono and is headquartered in Aoyama Tower Place, Tokyo. For more information, visit their official website at Reelu or check out their service portal here.

Reelu also offers an audio program titled "Inbound Frontier - Strategies and Realities in Visiting Business," which can be accessed here.

For inquiries, please check this page.


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