#Canada #Toronto #Sleep Science #Hush #Pillow Fight Championship

Hush Partners with Pillow Fight Championship 2025

In an unexpected move, the renowned bedding brand Hush is set to become the headline sponsor of the 2025 Pillow Fight Championship (PFC). With this partnership, Hush not only showcases its commitment to innovative comfort but also marks a significant milestone as the first bedding brand to venture into the realm of combat sports. This exciting collaboration promises to merge the world of relaxation with the exhilarating energy of competition.

A Bold Entrance into Sports

Founded in 2018, Hush has built its reputation on turning sleep science into luxurious bedding materials, aiming to redefine how people sleep through innovative design and technology. Their product offerings, from mattresses to cooling sheets, reflect a deep understanding of sleep-related challenges. Now, as they step into the sports arena, they bring a unique blend of their brand identity to a new and thrilling stage.

The event kicks off on August 1 at 10 p.m. ET at the ESPN Wide World of Sports Complex in Orlando, Florida, and will be broadcast live on ESPN2 as part of the network's fun and quirky ninth annual ESPN8 The Ocho festivities. As the presenter of the Pillow Fight Championship, Hush will transform the experience for fans and fighters alike.

Jean Vashisht, VP of Hush, commented, "Partnering with Pillow Fight Championship is as perfect of a fit as a fitted sheet. As a disruptive bedding company on a mission to help sleepers achieve their best rest, we are thrilled to introduce a playful partnership that aligns with our innovative spirit."

The Pillow Fight Championship: An Arena for Fun and Competition

Founded in 2020, the Pillow Fight Championship aims to provide a safe, enjoyable alternative to traditional combat sports, combining athleticism and entertainment with a light-hearted twist. The matches feature professional fighters engaging in fast-paced action that is friendly for audiences of all ages. Fans attending the Hush Presents Pillow Fight Championship can expect a dynamic, entertaining atmosphere with direct fan engagement opportunities.

Viewers tuning in can also enjoy captivating highlights and memorable moments from the event on various social media platforms, including Instagram and TikTok, allowing them to experience the excitement from every angle. Furthermore, spectators in attendance will receive specialized Hush pillow case rally towels, creating an interactive experience that embodies the collaboration between Hush and PFC.

Steve Williams, the CEO and founder of PFC, emphasized, "Pillow Fight Championship is all about fun, action-packed competition, and a little bit of chaos — and who better to partner with than Hush. We’re excited to have them join us as we celebrate the return of The Ocho, bringing the thrill of Professional Pillow Fighting to fans globally."

A Unique Brand Partnership

This innovative sponsorship stands out in the marketing landscape as it represents a first-of-its-kind alliance between a sleep brand and a combat sport. The partnership exemplifies Hush’s bold creativity and willingness to explore new frontiers, as it enters a space where traditional bedding brands may hesitate to tread.

Through this collaboration, Hush signals a new era for brand involvement across diverse industries, highlighting the importance of creativity in building meaningful connections with consumers.

For those intrigued by Hush’s journey into the world of combat sports, additional information about their award-winning sleep products can be found at www.hushblankets.com. To learn more about the Pillow Fight Championship and its upcoming events, visit www.fightpfc.com or follow their social media @FightPFC.

Hush’s exciting venture into the Pillow Fight Championship encapsulates the brand’s ethos of combining comfort with creativity, ensuring that they continue to deliver not just quality sleep products, but also engaging experiences for their customers.