#Japan #Tokyo #Pop-Up Event #Mitacle Block #Ega Channel

Ega Channel and Mitacle Block Collaboration

The popular YouTube channel 'Ega Channel,' known for its 4.92 million subscribers as of October 2025, is teaming up with Mitacle Block to launch an exclusive series of block figurines. This collaboration will culminate in a pop-up event held at Ikebukuro's Sunshine City Alta on November 15 and 16, 2025.

The collaboration, titled 'Ega Channel Mitacle Block Collaboration Figure,' features beloved characters from the channel, including Ega-chan (the iconic comedian Egashira 2:50) and his crew, the Brief Team. Fans will have a chance to experience this unique series through both on-site purchases and online pre-orders.

Exclusive Pop-Up Event Details

The pop-up event will be a two-day gathering full of activities, showcasing a giant voxel sculpture of Egashira 2:50 that attendees can photograph with. In addition to the figurine displays, exclusive items, such as the 'Ega Channel Voxel Acrylic Keychain' (five variations) and special food collections, will also be available for purchase. This event is perfect for fans eager to experience the Ega Channel’s humor and creativity in a tactile format.

Campaigns for Attendees

To make this pop-up event even more exciting, there will be two exclusive campaigns:

• - Campaign 1: Participants can follow the Mitacle Block official account and repost the campaign post for a chance to win a 500 yen Amazon gift card.
• - Campaign 2: Every purchase during the event will allow buyers to enter a drawing for prizes, including a large block figure of Egashira 2:50 and a specialized assembly tool for the figures.

How to Participate

Reservations for on-site pick-up can be made through the Mitacle Block official online store from October 27, 2025, 18:00, to November 6, 2025, 23:59. Those who pre-order will receive exclusive merchandise, including original stickers. Here's a brief overview of how to make a reservation:
1. Visit the product page and add your chosen item to the cart.
2. Enter your email, payment info, and billing address on the checkout page. Various payment methods, including credit cards, will be accepted.
3. Choose in-store pick-up for the delivery method.
4. Retain your confirmation email until the pick-up date.
5. Present your order details at the pop-up event to collect your purchase.

Please note that if you opt for payment methods like convenience store payments or bank transfers, be sure to complete the payment in advance to finalize your order.

Product Overview

The 'Ega Channel Mitacle Block Collaboration Figures' range includes:

• - Egashira 2:50 figure
• - The Brief Team's figures (D/L/M/S)
• - A full set featuring Egashira 2:50 and the Brief Team, complete with a stage for display.

Prices vary from 2,200 yen for individual figures to 19,800 yen for full sets.

Company Background

The collaboration is powered by G-ant Co., Ltd. Based in Chuo, Tokyo, the company specializes in creating fan engagement through unique toys and collectibles, particularly utilizing voxel model technology for block figures. Founded in 2020, G-ant aims to provide innovative experiences, celebrating fandoms while connecting deeply with audiences.

In conclusion, this collaboration promises both nostalgia and fun for fans of the Ega Channel and offers a unique chance to embrace the brand in an imaginative way. Whether shopping in person at the pop-up or ordering online, fans can enjoy a memorable experience celebrating their favorite characters.