Harmonic to Unveil Innovative Streaming Solutions at IBC2025 for Broadcast Enhancement

Harmonic is set to make a significant impact at IBC2025, showcasing an impressive lineup of innovations that are reshaping the landscape of video streaming and broadcasting. As a noted leader in the industry, the company is focused on delivering cutting-edge solutions that cater to the evolving needs of broadcasters and service providers.

Focus on Hybrid Streaming and AI-Driven Workflows


At this year's event, Harmonic will highlight its hybrid cloud and on-premises streaming solutions, which provide broadcasters with unparalleled flexibility and efficiency. Their state-of-the-art Software Spectrum X media server will be demonstrated, showcasing double the channel density for UHD (Ultra High Definition) workflows. This advancement not only enhances the video resolution delivered to viewers but also ensures an outstanding Quality of Experience (QoE).

Moreover, Harmonic's advanced compression technology allows for HD video delivery at significantly low bitrates over 5G networks. This is achieved through the use of the Versatile Video Coding (VVC) codec paired with the DVB-NIP standard, a game-changer for mobile broadcasting efficiency.

Maximizing Monetization Opportunities


Harmonic's innovations are not just about enhanced viewing experiences; they are also designed to help broadcasters and service providers maximize their revenue potential. One standout feature is the innovative solution that integrates programmatic ad buying efficiencies for linear TV. This capability effectively bridges traditional and digital advertising, optimizing revenues considerably.

Additionally, Harmonic’s automatic in-stream ad insertion technology utilizes AI to detect key moments during live sports events, ensuring that advertisements are contextually relevant and keeps viewers engaged. This not only enhances brand safety but also has the potential to increase Cost-Per-Thousand (CPM) values dramatically.

Furthermore, the VOS360 Ad SaaS service automates the insertion of ad breaks in Video on Demand (VOD) content and live broadcasts, allowing monetization of various media assets without the need for extensive production resources, saving time and costs.

Innovations in Live Sports Streaming


Live sports streaming is poised to experience a transformation through Harmonic's innovative solutions. They will showcase a real-time sports streaming solution that significantly enhances monetization and protects sports content against piracy. Features such as low-latency geosync, coupled with advanced multiview capabilities, aim to keep fans fully engaged by providing interactive and varied viewing experiences.

AI-driven capabilities will also be on display, ranging from speech-to-text functionalities to instantaneous sports clipping for highlight reels. These features not only serve to enhance fan engagement but, importantly, allow for automated translations of content, ensuring accessibility to diverse audiences through voice cloning and over-dubbing technology in multiple languages.

Industry Collaborations Driving Innovation


Harmonic recognizes that collaboration is essential for driving industry-wide innovation. At IBC2025, the company will share its collaborative efforts with leading system integrators and managed services providers, such as Hexaglobe. Additionally, partnerships with companies like VisualOn will be highlighted, which aim to create a more immersive and engaging video streaming experience.

Furthermore, Harmonic has integrated its solutions with ViewLift CMS, facilitating seamless streaming of premium content within a cohesive ecosystem.

Conclusion: A Transformative Presence at IBC2025


Alex Paugam, Harmonic's senior director, will join Mick McCluskey from Enghouse Networks at the IBC Show Conference, discussing collaboration's pivotal role in driving direct-to-consumer sports innovations. This partnership showcases Harmonic's commitment to pushing the boundaries of streaming technology.

Attendees can experience Harmonic's latest advancements at stand 1.B20 from September 12-15 in Amsterdam, underscoring the company's role as a pioneer in transforming video streaming and broadcast delivery. For further details, visit www.harmonicinc.com.

Topics Entertainment & Media)

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