Chuck E. Cheese Launches Clawcade at Brea Mall, Creating Nostalgic Arcade Experience

Chuck E. Cheese Launches Clawcade-Powered Chuck's Arcade™ in Brea Mall

On August 22, 2025, Chuck E. Cheese will proudly unveil its latest innovation, Chuck's Arcade™, at the Brea Mall in Orange County, California. This marks the brand's 10th arcade location and its first to feature the exciting new concept dubbed the "clawcade." This new establishment offers a nostalgic nod to classic arcade games while embracing the modern trend of claw machines.

An Arcade Like No Other

Covering 3,600 square feet, Chuck's Arcade will showcase a massive collection of claw machines, which occupies nearly half of the arcade's space. Each claw machine is meticulously stocked with exclusive, highly coveted prizes from renowned brands such as DC Comics, Hello Kitty, and Nintendo. Gamers will have the opportunity to win limited-edition plush toys and unique collectibles that can't be found anywhere else, making every game session a thrilling treasure hunt.

In addition to claw machines, the arcade will boast high-energy racing simulators and various sports challenges, alongside beloved retro games like Ms. Pac-Man® and Mortal Kombat®. Winners can exchange their hard-earned tickets for exciting prizes at the arcade's Prize Hub, which features collector favorites such as Funko Pop! figures and mini arcade games. It's a place where every victory feels like a celebration, emphasizing the joy and thrill of arcade gaming.

The Future of Fun

David McKillips, CEO of Chuck E. Cheese, expressed his enthusiasm for the new location, stating, "We've been perfecting the art of arcade entertainment for nearly five decades, and Chuck's Arcade represents the next chapter in that story." He anxiously awaited the Brea opening, heralding it as one of the most anticipated venues to date. The arcade aims to be a unique entertainment destination, allowing guests to revisit cherished memories and create new experiences.

The anticipation surrounding Chuck's Arcade isn't just about the games; the grand opening will also unveil a historic animatronic character, which will oversee the arcade, adding a special touch to the celebratory atmosphere.

A Chance to Win

Adding to the excitement, Chuck E. Cheese is hosting an online sweepstakes that grants 100 lucky fans the chance to experience the clawcade before anyone else. Winners will receive 100 play points to enjoy games at their leisure. The sweepstakes will run until August 20, with the lucky winners announced on August 21. To participate, details can be found on the website ChucksArcade.fun/brea-sweeps/.

Visit Chuck's Arcade at Brea Mall

Those eager to check out Chuck's Arcade at Brea Mall can find it conveniently located next to Macy's, with direct access via the food court's main entrance. To learn more about Chuck's Arcade locations and what they have to offer, guests can visit www.chucksarcade.fun.

About Chuck's Arcade

Launched in 2025, Chuck's Arcade™ is an innovative concept from Chuck E. Cheese tailored primarily for adults and long-time arcade fans. Each location stands out by merging contemporary hits with timeless classics while also offering exclusive features and collectible prizes. The brand's dedication to quality exceptional game experiences means that no two Chuck's Arcades are ever the same, ensuring that each opening provides a fresh and exciting adventure for attendees.

About Chuck E. Cheese

For over 48 years, Chuck E. Cheese has created memorable experiences for families by combining fun, food, and play. Every year, the establishment celebrates numerous joyful birthdays and strives to foster positive memories through dynamic entertainment and engaging arcade interactions. As they progress into new formats such as Chuck's Arcade™, the brand continues to uphold its cherished legacy, providing families moments to treasure across generations.