Urueru Net Advertising Group and Koujitsu: A New Era of Collaboration
Urueru Net Advertising Group, headquartered in Fukuoka, has made headlines by announcing a significant collaboration with Yuhei Shibata, CEO of Koujitsu. Following their capital and business partnership, which includes Shibata acquiring approximately five percent of Urueru's shares for long-term holding, they are set to launch an online seminar titled "The Difference Between Those Who Stay and Those Who Sustain the Company" on September 10, 2026. This event marks their first joint initiative and underscores the growing synergies between the two companies.
Seminar Objectives
With an eye on expanding into various sectors including advertising, AI, telecommunications, healthcare, and Web3, Urueru is actively pursuing a robust M&A strategy. The recent partnership with Shibata is aimed at strengthening their business structure, particularly in AI, M&A, PMI, marketing, and brand strategy. The upcoming seminar serves as the first step in taking concrete actions as part of this partnership, aiming to share insights and practical experiences with a broader audience involved in corporate management.
As businesses scale, it becomes essential not only to focus on sales and profits but also to pass on intangible assets such as talent, vision, culture, trust, and organizational strength to the next generation. Thus, the seminar will delve into how to sustain and grow a company, ensuring its long-term success.
Seminar Overview
During the seminar, leaders from both organizations will engage in discussions covering a range of topics:
Why was the decision made to hand over management at age 50?
What are the key elements that a leader should pass down?
What intangible assets need to be nurtured before scaling up a company?
How can one create an organization that continues to grow even without the founder?
What are the points for enhancing corporate value in the AI era?
Both Kato and Shibata will share their practical experiences to highlight the essence of management needed for sustainable growth.
Speakers Background
Two prominent figures will lead the discussions:
Koichi Kato
Founder and Chairman, Urueru Net Advertising Group
Kato has established a robust group with 14 companies and around 250 employees. In 2023, Urueru was successfully listed on the Tokyo Stock Exchange's Growth Market, earning numerous accolades in the advertising and marketing sectors. He has been recognized as the No. 1 popular speaker at AdTech for three consecutive years, and he remains actively involved in entrepreneurship, investment, and new business development.
Yuhei Shibata
CEO, Koujitsu*
Shibata, the mastermind behind the IA (Invisible Assets) initiative and his business strategy school "Chizoku," has assisted over 1,600 companies. His expertise spans various domains, including marketing, business strategy, AI, M&A, PMI, and organizational development.
Event Details
- - Seminar Title: The Difference Between Those Who Stay and Those Who Sustain the Company
- - Date: September 10, 2026
- - Time: 19:30 - 20:30
- - Format: Online (via Zoom)
- - Participation Fee: Free (pre-registration required)
- - Host: Koujitsu Co., Ltd.
- - Featured Speakers: Koichi Kato and Yuhei Shibata
- - Target Audience: Business leaders, executives, and anyone interested in organizational development, business succession, and enhancing corporate value.
Registration Link for the Seminar
Future Prospects
As Urueru Net Advertising Group continues to strengthen its operations through this partnership with Shibata, they are committed to further initiatives that enhance the group’s synergies. Future plans include hosting additional seminars, community engagements, and collaborative efforts with business leaders, aiming to generate new opportunities and increase overall corporate value. Through such activities, Urueru intends to leverage its marketing expertise alongside Shibata's experience in AI and organizational strategy, thereby accelerating growth for many companies while maximizing long-term shareholder value.