IGT PlaySports Enhances Sports Betting with Island View Casino Resort Partnership
IGT PlaySports and Island View Casino Resort Introduce World-Class Retail Sports Betting
In an exciting development for sports enthusiasts, IGT has officially launched its PlaySports™ retail sports betting technology at the Island View Casino Resort, located in Gulfport, Mississippi. This partnership not only marks a significant advancement in sports wagering but also promises to enhance the overall experience for patrons.
The recent upgrade allows guests at both Island View and the adjoining Beach View Casino Resorts to engage in various sports betting activities through the IGT PlaySports platform. With the integration of self-service betting kiosks, customers can effortlessly place their wagers, making the betting process more accessible and streamlined.
A Game-Changing Partnership
The collaboration between IGT and Island View Casino is part of a multi-year technology and services agreement that aims to transform the sports betting landscape throughout Mississippi. IGT has already established a solid footprint in the state, providing robust sports betting solutions to several operators. This latest rollout underscores IGT’s commitment to elevating sports betting experiences in local markets.
Peter Smith, the Sportsbook Manager at Island View Casino Resort, expressed excitement about the launch, highlighting that the introduction of PlaySports technology aligns perfectly with their ongoing initiative to improve patron experiences. He stated, “IGT PlaySports' proven technology and experienced trading advisory team will engage patrons in more meaningful ways, while the reliability of the platform will help drive value across our properties.”
Joe Bertolone, Senior Vice President of Sports Betting at IGT, echoed this sentiment, emphasizing the alignment of their services with local market trends and player preferences. “As a preferred supplier in the region, IGT PlaySports continues to build its presence in key states. We are uniquely positioned to provide a sports betting offering and advisory services that will engage and retain players while meeting Island View’s unique needs,” he remarked.
The Technology Behind the Experience
IGT PlaySports has distinguished itself as a leading B2B sports betting supplier in North America, having recently been recognized as the