#Japan #Yokohama #Funeral Business #Pacifico Yokohama #Industry Innovations

Funeral Business Fair 2025: A Comprehensive Exhibition

The Funeral Business Fair 2025, an integral event in the funeral services sector, is set to take place on June 4 and 5 at Pacifico Yokohama. This exhibition serves as a convergence point for innovation, showcasing the latest advancements in funeral products and services. Organized by Sogo Unicom Co., Ltd., based in Chuo, Tokyo, the fair marks its 28th iteration with participation from 147 exhibiting companies across 288 booths, making it a significant gathering for industry professionals.

The two-day event will feature an array of products, including caskets, urns, hearses, and cutting-edge services powered by AI and digital transformation. Recognizing the evolving needs of bereaved families, the fair will also emphasize strategic insights through various presentations and exhibits.

Special Exhibitions

The fair highlights multiple special initiatives, including the “Photo Legacy Exhibition,” where cutting-edge photo enhancement company Asukanet provides insights into modern photo presentation techniques for memorials. Attendees can witness displays crafted by professional designers focusing on how photos can play a crucial role in funerals today.

Located at the entrance of Exhibition Hall C, the exhibition invites all attendees to explore freely during the fair's operating hours. This is a unique opportunity for family members looking to understand how to best preserve memories in these challenging times.

Designing Altars

Further enhancing the experience is the popular “Designing Altars” proposal corner, which showcases how post-COVID trends have reshaped funeral arrangements and floral displays. This year will feature the highest number of participants yet, with nine companies demonstrating their unique altar designs in Exhibition Hall D.

Engaging Performances and Demonstrations

The fair will also include live performances and demonstrations. On June 4, the MRSK group will present a skit titled “When SNS Posts Transform into Memorials,” examining the intersection of social media and remembrance. Scheduled for 11:00-11:30 AM, participants can simply arrive at Special Stage 3 to enjoy the performance.

Additionally, on the same day, there will be demonstrations on evolving floral arrangement techniques, and on June 5, Naoko Kato will conduct a seminar on improving funeral service emcee skills. These engaging sessions are designed for industry professionals, providing practical knowledge and skills applicable to their daily work.

Symposium and Additional Offerings

The concurrent “Funeral Business Symposium 2025” promises to be a vital part of the fair, offering 27 different lectures tailored for attendees at various levels. Topics will cover industry trends, management tips for funeral homes, and insights into effective operational strategies.

For those looking to acquire knowledge on new customer attraction techniques or digital strategies, the fair features 34 presentation sessions across three stages throughout both days, all available at no cost and without prior registration.

Registration and Access

Attendance is by invitation only, exclusively for professionals within the funeral industry, ensuring a focused environment for discourse and learning. Interested parties are encouraged to register in advance for swift entry into the venue.

For more details, including a complete list of exhibitors and seminar topics, visit the official web pages: Funeral Business Fair 2025. The fair is supported by numerous associations, ensuring comprehensive representation from all sectors of the funeral industry.

This event is set to redefine how funeral services are perceived and delivered, addressing the changing needs of society while respecting traditions. Don’t miss the Funeral Business Fair 2025, where innovation meets compassion in the heart of the funeral industry.