On May 17, 2026, the Sapporo Collection 2026 Spring/Summer made waves at the Sapporo Convention Center, bringing together approximately 2,430 attendees for a spectacular fashion event. This year marked the 24th iteration of this impressive affair, themed 'STARLIGHT' to align with the upcoming Okinawa Collection 2026 happening on June 20. The focus was on innovative design that speaks to diverse personalities and values, articulated through fashion and engaging performances from over 140 distinguished participants across nearly five hours of nonstop entertainment.
The first report captured the exhilarating atmosphere with opening performances by Yui Sakurai of FRUITS ZIPPER, alongside appearances by popular figures like Honma Sara and Nagahama Hirona. They showcased the latest Spring/Summer trends that lit up the runway.
This second report dives deeper into the diverse array of guests and escalating excitement as the second stage unfolded!
The Fashion Stages
The 2nd Stage introduced multiple exciting tie-up performances. The 'GYDA STAGE' showcased models such as Nagomi, MINAMI, and OSAKI, displaying a range of denim styles from casual shorts to military-inspired looks, highlighting the brand's playful and edgy aesthetics. The fresh designs further captivated the audience with a fusion of sexiness and casual charm.
Moving to 'Maison Shun Ishizawa STAGE,' talents like Gyutae and Mizuki Hanayama embraced punk and traditional cultural elements, epitomizing cool, modern sophistication. The closing act featured the comedic duo Oswald, who cleverly merged humor with fashion, presenting stylish runway moments along with witty banter that entertained the audience and promoted their TV show.
At the 'Itoen Iron Vegetable Stage,' models like Niki and Asahina Mana brought soft purple hues to the runway, seamlessly blending fashion and health with discussions about culinary delights such as carrot juice. The health-conscious pairs engaged attendees by sharing personal habits and insights.
Fans were treated to a nostalgic moment at the 'Zipper Stage,' featuring SKE48's Momura An and others in gothic punk styles, as they celebrated their first runway experience at the Sapporo Collection. An also promoted the upcoming release of the Zipper magazine's summer edition.
The landmark 10th 'Ray Stage' had models including Sakurai Yui and Kato Nana gracing the runway with feminine pastel tones, complemented by discussions on the latest trends and style tips, merging visual allure with informative insights.
Following that, ‘Malymoon’ showcased unique designs that redefined costume values, captivating the audience with enchanting costumes adorned in lace, frills, and ribbons, all while maintaining a whimsical charm.
The 'Sapporo Scramble Runway' brought Sapporo's street fashion and latest trends to the forefront, representing local styles through various brands, highlighting community richness and fashion dynamism.
In an exhilarating turn, an audition called 'STARLIGHT AUDITION - UP-T Presents SAPPORO COLLECTION 2026 SPRING/SUMMER' took place during the first stage. The innovative concept culminated in announcing the winners, with Aina Takehara from Iwamizawa City receiving the Grand Prize, marking her as a new poster girl for the fashion scene. She expressed her overwhelming emotions and commitment to her future endeavors in the entertainment industry.
Artist Live Performances
The exciting finale featured performances from Yui Sakurai, who delivered a dynamic solo act that resonated intensely with fans. As the show peaked, girl group IS:SUE took the spotlight, serving up electrifying renditions of new tracks including their debut album that left attendees in awe, showcasing their artistry and evolution.
As the event drew to a close, enthusiastic applause echoed through the venue, igniting a sense of anticipation for the next Sapporo Collection 2026 Autumn/Winter. The participants, including special guests, took the stage once more, leaving the audience thrilled and eager for future fashion showcases. Early ticket sales for the next event started exclusively for subscribers to the collection's official LINE account, marking a promising future for this revered fashion tradition.
Visit the official Sapporo Collection website for more details about this spectacular event:
Sapporo Collection Website