AutoFull Launches Innovative Massage Gaming Chairs at IEM Cologne Major 2026

AutoFull Brings Innovation to IEM Cologne Major 2026

In an exciting showcase of e-sports innovation, AutoFull debuted the world's first gaming chairs integrated with massage, cooling, and heating functionalities during the Intel Extreme Masters (IEM) Cologne Major 2026, which culminated on June 21. This milestone event saw the team FALCONS claim the championship title after a series of intense matches. As the official seating partner for the ESL Pro Tour 2026-2027, AutoFull provided its groundbreaking M6 Ultra+ 2.0 Shiatsu and M6 Ultra 2.0 chairs, setting a new standard for comfort and functionality in competitive gaming.

E-sports athletes are known for their rigorous training and the need for sustained focus over long hours. With the added pressure of high-stakes competitions likened to a marathon, the ergonomic design and advanced features of AutoFull's chairs aim to enhance performance by promoting comfort.

Anna Ding, the founder of AutoFull, expressed pride in supporting the ESL Pro Tour: "We are honored to partner with ESL for the 2026-2027 season. Our premium seating technology is designed to help world-class athletes perform at their best."

The M6 Ultra+ 2.0 chair features a professional 3D Shiatsu massage system that targets the back and legs, along with an innovative climate-controlled cushion that includes double fans and graphene heating. This chair also includes dynamic lumbar support, mechanical armrests that rotate 720 degrees, and a reclining feature that allows a 160-degree tilt with an extendable footrest. The M6 Ultra 2.0 model, while slightly less plush, includes similar integrated ventilation, heating, and massage capabilities, along with an ergonomic design that adapts to the user’s spine.

With the conclusion of the tournament, AutoFull announced a promotional sale for these groundbreaking chairs, set to coincide with Prime Day. Customers can expect to find special pricing directly from AutoFull's official website and on Amazon.

Established in 2014, AutoFull has rapidly gained recognition within the e-sports landscape, participating in nearly 2,000 tournaments and providing support to various e-sports teams and communities globally. The company is committed to showcasing its innovations that prioritize player comfort and performance, which are crucial in highly competitive environments.

As visualized through their recent partnership, AutoFull aims to continue pushing the envelope in gaming chair technology, providing players with the support they need to excel in their craft. For further details, visit AutoFull's website.