#USA #Anthony Geisler #Dana Point #Sequel Brands #Miracles for Kids

Record Fundraising at Miracles for Kids Gala

On October 17, 2026, the much-anticipated Miracles for Kids Night of Miracles Gala took place at the stunning Waldorf Astoria Monarch Beach Resort Club in Dana Point, California. This year’s event was particularly special as it shattered previous fundraising records, raising over $4 million aimed at supporting families dealing with the critical illnesses of their children. Spearheading this notable effort was Anthony Geisler, the visionary founder and CEO of Sequel Brands.

More than 500 guests gathered for an evening filled with compassion and purpose, making it a tightly-packed affair marked by generosity. As the event unfolded, each guest played a crucial role in making a difference while enjoying an array of activities that included live auctions and inspiring speeches. Anthony Geisler stood out not just as a participant but as a prominent leader in philanthropy that evening.

Sequel Brands, which Geisler leads, took center stage as the Presenting Sponsor. Demonstrating unwavering support for Miracles for Kids, the company pledged to match every dollar raised that night, committing $1.2 million to the cause. This commitment builds on the previously announced $10 million pledge that Geisler has made to the nonprofit organization, showcasing his devotion and long-standing relationship with Miracles for Kids. This organization is dedicated to providing financial assistance and essential resources to families with children battling life-threatening illnesses.

“Building successful businesses means very little if you’re not using that success to make a difference,” Geisler stated while addressing the audience. He continued to share why Miracles for Kids is close to his heart, highlighting how the organization aids families through challenges that no parent should face alone. Geisler’s personal engagement with Miracles for Kids spans nearly a decade, and in 2024, he and his family were honored with the Miracle Maker Award for their years of generous contributions and leadership.

Sequel Brands operates with a commitment to not only developing successful franchises but also ensuring that their success translates to community support and social impact. Their portfolio includes several respected brands in health and wellness, such as Pilates Addiction, BODY20, and iFlex Stretch Studios, among others. Collectively, these businesses are growing across the nation, emphasizing the importance of wellness and community care while extending their impact beyond the boundaries of their studios.

As the night progressed, the gala showcased its fundraising prowess through a dedicated Fund-a-Need campaign, which alone drew in an astonishing $2,388,000. While additional fundraising took place via a live auction, the support was overwhelming, concluding with a final total of over $4 million raised for families who benefit from the charity’s efforts.

The 2026 gala, themed “The Miracle of Tomorrow,” tagged alongside a special performance by GRAMMY Award-winning artist Ashanti, transforming the night into a joyful celebration filled with hope, compassion, and an urgent call to support families in need.

As the fundraising came to a close, Geisler reflected on the importance of such philanthropic gatherings. “Tonight was not just about raising money; it was about uniting to support families through their tough journeys. These funds will provide essential resources that allow parents to focus more on the health and well-being of their children,” he remarked, summing up the event's mission.

In closing, Anthony Geisler’s initiative and leadership through Sequel Brands continues to make significant strides in philanthropy, solidifying a future where success is shared, and families receive the support they crucially need. To support Miracles for Kids and learn more about their mission, visit www.miraclesforkids.org.

About Sequel Brands

Sequel Brands is revolutionizing the fitness franchise industry by focusing on movement, recovery, and wellness. With a robust portfolio of rapidly growing concepts, the organization aims to create a lasting societal impact, ensuring the well-being of both individuals and communities alike. For further details, visit sequelbrands.com