Shoot 360 Expands Its Leadership Team to Accelerate Global Franchise Growth
In a bold move signaling its commitment to expansion, Shoot 360 has announced key appointments within its leadership team, bringing in seasoned professionals to drive its franchise growth strategy. Jason Carter will step into the role of Chief Operating Officer (COO), while Jamie Eslinger assumes the position of Chief Marketing Officer (CMO). These appointments come at a critical juncture as Shoot 360 plans to ramp up its global presence significantly over the next 6 to 18 months.
Unlike traditional basketball training programs, Shoot 360 combines advanced technology with immersive training experiences. The company utilizes proprietary software to assess athletes' skills in real-time across essential areas, such as ball handling, passing, and shooting. This data-driven approach offers immediate feedback, enabling players of all levels to hone their skills effectively.
With over two decades in the health and fitness franchise sector, Jason Carter is no stranger to operational excellence. His leadership experience spans various high-growth brands in the fitness industry. Most notably, he served as the President and COO of Bandon Fitness Inc., one of the largest Anytime Fitness franchises globally. In his new role at Shoot 360, he will be responsible for steering the organization’s operational strategies and performance, fostering an environment conducive to sustained growth.
Jamie Eslinger, the newly appointed CMO, brings extensive expertise in brand transformation, franchise marketing, and digital strategy. Her career began in sports marketing, gaining experience with powerhouse organizations such as the WNBA and NBA. She has held marketing leadership roles across several prominent health and wellness brands, including JEM Wellness Brands, where she spearheaded marketing efforts for multiple franchise networks. Eslinger's role at Shoot 360 will involve driving brand growth and enhancing consumer engagement to ensure a successful marketing strategy.
In a recent statement, Terry Michaelson, CEO of Shoot 360, praised both leaders for their proven track records in the franchise domain. He emphasizes Carter's operational expertise, which is well-aligned with the brand's goals and vision. Meanwhile, Eslinger's adept marketing skills will help in scaling Shoot 360's impact while maintaining vital community connections.
Shoot 360's innovative approach to basketball training is already evident across its more than 50 franchise centers worldwide, including new upcoming locations in the Middle East and Europe. As the organization looks to broaden its reach, an emphasis will be placed on recruiting franchisees in all 50 states, particularly targeting markets like Florida, Illinois, Texas, and the Northeast.
The starting investment required to open a Shoot 360 training center ranges from $600,000 to $1.8 million, which positions the franchise as a compelling business opportunity for both experienced franchisees and newcomers to the industry.
As Shoot 360 continues to establish itself as a leader in tech-powered basketball training, its strategic hiring demonstrates a proactive approach to meeting the demands of a global market ripe with potential. This is an exciting time for basketball training enthusiasts and aspiring franchisees alike, as the future of the game is being reshaped through technology and expert leadership. For more information, visit shoot360franchise.com.
Unlike traditional basketball training programs, Shoot 360 combines advanced technology with immersive training experiences. The company utilizes proprietary software to assess athletes' skills in real-time across essential areas, such as ball handling, passing, and shooting. This data-driven approach offers immediate feedback, enabling players of all levels to hone their skills effectively.
With over two decades in the health and fitness franchise sector, Jason Carter is no stranger to operational excellence. His leadership experience spans various high-growth brands in the fitness industry. Most notably, he served as the President and COO of Bandon Fitness Inc., one of the largest Anytime Fitness franchises globally. In his new role at Shoot 360, he will be responsible for steering the organization’s operational strategies and performance, fostering an environment conducive to sustained growth.
Jamie Eslinger, the newly appointed CMO, brings extensive expertise in brand transformation, franchise marketing, and digital strategy. Her career began in sports marketing, gaining experience with powerhouse organizations such as the WNBA and NBA. She has held marketing leadership roles across several prominent health and wellness brands, including JEM Wellness Brands, where she spearheaded marketing efforts for multiple franchise networks. Eslinger's role at Shoot 360 will involve driving brand growth and enhancing consumer engagement to ensure a successful marketing strategy.
In a recent statement, Terry Michaelson, CEO of Shoot 360, praised both leaders for their proven track records in the franchise domain. He emphasizes Carter's operational expertise, which is well-aligned with the brand's goals and vision. Meanwhile, Eslinger's adept marketing skills will help in scaling Shoot 360's impact while maintaining vital community connections.
Shoot 360's innovative approach to basketball training is already evident across its more than 50 franchise centers worldwide, including new upcoming locations in the Middle East and Europe. As the organization looks to broaden its reach, an emphasis will be placed on recruiting franchisees in all 50 states, particularly targeting markets like Florida, Illinois, Texas, and the Northeast.
The starting investment required to open a Shoot 360 training center ranges from $600,000 to $1.8 million, which positions the franchise as a compelling business opportunity for both experienced franchisees and newcomers to the industry.
As Shoot 360 continues to establish itself as a leader in tech-powered basketball training, its strategic hiring demonstrates a proactive approach to meeting the demands of a global market ripe with potential. This is an exciting time for basketball training enthusiasts and aspiring franchisees alike, as the future of the game is being reshaped through technology and expert leadership. For more information, visit shoot360franchise.com.
Topics Sports）
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