Discover Game Branding: A Free Online Seminar for Creators

Are you a game developer looking to sharpen your branding skills? Don’t miss the upcoming free online seminar, "Introduction to Game Branding", organized by C&R Corporation on June 24, 2026. This enlightening event is tailored for game creators and promises a comprehensive understanding of branding in game development from inception to launch.

Seminar Overview

Branding often conjures images of logos, key visuals, and store pages. However, this seminar aims to delve deeper. Rather than focusing solely on surface elements, it will address how branding shapes a game’s core expectations from players, maintains product authenticity, and ensures visual coherence throughout the gaming experience.

Renowned artist and designer Matthew Moss will lead the session, offering practical insights on integrating design thinking aimed at target users. The discussion will traverse various domains, from game design and user experience to visual identity and marketing, ensuring participants gain actionable perspectives.

What You Will Learn

Participants can anticipate gaining valuable knowledge, including:

- A well-rounded understanding of game branding concepts.
- The ability to make consistent design choices that align with target audience expectations.
- Strategies to prevent discrepancies between game content and visual presentation.
- Insights into preparing store materials and promotional content as the release date approaches.
- Practical methodologies to continually apply branding principles throughout the development process.

Who Should Attend?

This seminar is ideal for:

- Those struggling to define what makes their game unique.
- Creators who notice inconsistencies between game content and visual representation.
- Individuals eager to articulate and explain why specific visuals are essential for their games.
- Developers looking for effective ways to showcase their game’s appeal on store pages and trailers.
- Teams seeking a unified direction between development and marketing.
- Anyone wanting to grasp the fundamentals of branding in the gaming industry.

Additional Details

- Date and Time: June 24, 2026, from 7:30 PM to 8:30 PM JST.
- Format: Online, with an option to choose either the original English session or a Japanese translation.
- Cost: Free
- Capacity: Limited to 60 participants.
- Host: C&R Corporation

For more information and registration, please visit C&R Corporation Event Page. Don't miss the opportunity to enhance your understanding of game branding!

About Matthew Moss

Matthew Moss brings over 18 years of visual development experience in gaming. As a creative director, he has collaborated with notable brands like Disney, National Geographic, and LEGO. His passion lies in merging core concepts, techniques, and missions to create visually captivating games while fostering strong client relationships and nurturing collaborative teams.

Don't Miss Out!

Whether your goal is to refine your game’s identity or craft a cohesive visual strategy that resonates with audiences, this seminar is your chance to learn from an expert in the field. Reserve your spot today and unlock the potential of your game through effective branding!

For inquiries, please contact:
C&R Corporation PEC Department, "Game Branding" Seminar Team
Email: [email protected]