JLL's Strategic Move: Alexandra Bryant Becomes CEO of Value & Risk Advisory

JLL's New Era of Valuation: Alexandra Bryant Takes the Helm



JLL, a leader in international commercial real estate and investment management, has made a significant move in its evolution by appointing Alexandra Bryant as the new Chief Executive Officer of Value & Risk Advisory. This strategic decision marks an important shift as the company seeks to enhance its valuation services through innovative technology and data-driven insights.

Bryant’s extensive background at JLL spans over two decades across Europe, the Middle East, Africa (EMEA), Asia-Pacific (APAC), and the Americas. Her previous roles included serving as the Global Head of Strategy and Corporate Development, and the Global Head of Strategy and Operations for Capital Markets. This wealth of experience brings valuable expertise as she leads JLL’s transition toward a more technologically advanced approach to property valuation.

Driving Change with AI-enablement



As the industry undergoes rapid changes, Bryant emphasizes the need for JLL’s valuation practices to adapt. “We’re at an inflection point where the traditional valuation approach must evolve to meet clients’ needs for speed, precision, and continuous insights,” she states. Under her leadership, JLL aims to shift from conventional, one-time valuations to dynamic, data-informed advisory services that accompany clients throughout their entire investment journey.

To realize this vision, Bryant has identified two key strategies. The first is to cultivate a pipeline of skilled professionals who are not only adept in valuation but also possess a strong competency in artificial intelligence (AI). This ensures that human judgment remains integral to the analytical process, enriching complex property evaluations with both advanced technical skills and human insight.

The second pillar revolves around developing standardized delivery systems that harness AI and real-time data. This innovation will support the nuanced decision-making required in the valuation process while maintaining the in-depth knowledge and expertise of JLL’s valuers.

Expanding Advisory Services



Bryant's appointment is only part of a broader strategy. Alongside her, Mark Wynne-Smith steps in as the Global Lead for Asset Advisory and Services. He will focus on identifying new growth areas within portfolio advisory and asset management, further enriching JLL's offerings under the Value & Risk Advisory umbrella. “As data becomes ubiquitous, the premium shifts to professionals who can synthesize complex information into actionable insights,” Bryant explains, signaling a shift in the skill set required in the evolving landscape of real estate consulting.

JLL recognizes that the combination of cutting-edge technological tools and seasoned expertise empowers their professionals to provide unparalleled solutions to clients navigating the increasingly data-driven real estate environment. With these strategic appointments, JLL reaffirms its commitment to delivering integrated advisory solutions that extend across the entire investment spectrum.

A Legacy of Excellence



For over 200 years, JLL has been at the forefront of commercial real estate and investment management, aiding clients in the acquisition, development, management, and investment in a diverse range of properties. With an annual revenue of $23.4 billion and a global presence spanning more than 80 countries, JLL combines local expertise with a powerful international platform. Their mission, to shape the future of real estate for a better world, is underscored by a dedicated workforce of over 112,000 professionals committed to delivering transformative solutions in every market stage.

In summary, Alexandra Bryant's elevation to CEO of Value & Risk Advisory heralds a new age for JLL as they integrate advanced technologies into their valuation strategies while enhancing their advisory offerings. This proactive approach positions JLL to seize opportunities within an ever-evolving real estate landscape, fostering a brighter future for their clients and the communities they serve.

Topics General Business)

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