#United States #Austin #Texas #FleishmanHillard #Jennifer Little

FleishmanHillard's New Chapter in Texas: Jennifer Little Takes the Helm

FleishmanHillard has announced an exciting new chapter in its Texas operations with the appointment of Jennifer Little as the General Manager overseeing their offices in Austin and Dallas. Little's extensive background in public relations and her commitment to empowering teams heralds a promising era for the agency.

A Vision for Growth

Jennifer Little is anticipated to bring invaluable leadership as she steps into her role. According to Della Sweetman, the agency's president for the Americas, Little is recognized as a respected leader known for her ability to drive growth and creativity in fostering client relationships.

"Jen’s extensive experience and proven track record in enhancing workplace culture will be instrumental as we continue to deepen our impact in Texas and beyond," Sweetman stated. This strategic move is expected to solidify FleishmanHillard's presence within the industry and enhance its growth trajectory.

Little's responsibilities will encompass developing a strategic plan that aligns with the agency's broader goals. She will be a key player in areas such as client experience, business expansion, and talent cultivation, aiming to boost the agency’s stature in a competitive market.

Jennifer Little's Impressive Background

Before her new role, Little’s career spanned various esteemed organizations, including being an Executive Vice President and Texas Market Leader at Burson. Her roots in the agency world trace back to Ketchum in Dallas, with further leadership roles at Edelman and MikeWorldWide. Notably, she also served as the Director of Public Relations for Pizza Hut, Inc., highlighting her diverse expertise.

Beyond corporate leadership, Little is deeply involved in education and mentorship. She has taught at Southern Methodist University and the University of Texas at Arlington, where her advocacy for future public relations leaders shines through. Additionally, she founded Little Hands Book Bank, a nonprofit enhancing early literacy in underserved communities in North Texas, showcasing her commitment to social impact.

Transitioning Leadership

Little succeeds Kristy Wilson, who will shift her focus to manage one of FleishmanHillard’s largest global clients. Wilson's tenure greatly influenced Texas operations, having led the Austin location since 2015 and returning from Chicago in 2021 to take charge of Texas once more. The transition signals not just continuity but an evolution in the agency's strategy under Little's innovative guidance.

FleishmanHillard's Legacy

FleishmanHillard has built a strong reputation across various sectors including health and life sciences, food and beverage, and tech. This leadership change is poised to enhance the agency's global network further, leveraging deep expertise in media, creative strategy, consumer marketing, and cybersecurity.

The agency is part of a prestigious matrix under Omnicom PR Group, known for being a world leader in communications and consulting. With nearly 80 offices globally, FleishmanHillard stands at the forefront of public relations, recently receiving accolades such as the PRWeek U.S. Agency of the Year.

As FleishmanHillard welcomes this new phase of leadership, Jennifer Little's vision and experience are expected to not only maintain the agency's stellar reputation but also propel it toward new heights. The Texas operations are primed for an exciting transformation, and all eyes will be on Little as she implements her strategic vision.

In summary, Jennifer Little’s appointment at FleishmanHillard reflects a strong commitment to growth and excellence as the agency continues to navigate a rapidly evolving industry landscape.