#United States #Newark #Gopuff #SKITTLES #Elijah Wood

SKITTLES® Delivers a Game-Changing Experience

This February, SKITTLES® is stepping outside the traditional advertising box by bringing its game day commercial directly to a fan’s home. In a collaboration with Gopuff, a leader in instant delivery, SKITTLES is offering fans a chance to experience a live commercial starring the well-known actor Elijah Wood, right at their front door.

The event is set for February 8, 2026, coinciding with the much-anticipated Big Game. On this special day, one fortunate winner will be greeted by a performance of the SKITTLES commercial, delivered by Wood himself—live and unfiltered. Fans interested in this once-in-a-lifetime experience can enter the contest through DeliverTheRainbow.com.

A Taste of the Unexpected

What makes this promotion even more thrilling is the concept of transforming a typical ad experience into something engaging and unforgettable. As SKITTLES puts it, this is not just an advertisement—it’s an opportunity for fans to be part of the action. The ad features a whimsical narrative where a magical horn summons a unique candy delivery creature, played by Elijah Wood. This playful concept adds an imaginative twist, making it a humorous event for everyone involved.

Gabrielle Wesley, the Chief Marketing Officer of Mars Snacking North America, emphasized the novelty of this approach: “SKITTLES has always thrilled fans with perplexing experiences, but this year we aim to surprise them in the most fun way possible.”

Pre-Order for Game Day

In addition to the live commercial, fans can prepare for their game day celebrations by pre-ordering the SKITTLES Big Game Bundle through Gopuff. This bundle includes a variety of snacks that can enhance any game day gathering. Whether you’re throwing a big party, watching with close friends, or enjoying the game solo, SKITTLES ensures that your snacking experience will be memorable.

To maintain excitement about the contest, it’s worth noting that participants must be legal U.S. residents aged 18 and older, residing in a single-family home with a suitable front yard. The competition will close on January 21, 2025, at 11:59 PM EST, so interested fans should act quickly to secure their entry.

The SKITTLES experience is designed to resonate beyond the candy; it taps into the communal joy that surrounds major sports events. The interconnectedness between snacking and watching important games enhances the anticipation, and this campaign positions SKITTLES as not just candy, but an integral part of the game day fabric.

More about SKITTLES

To keep track of the latest news and updates about SKITTLES, fans are encouraged to follow the brand on social media platforms including X, Instagram, Facebook, and TikTok. This innovative ad campaign showcases SKITTLES’ commitment to creativity, fun, and connecting directly with its audience.

The vision behind SKITTLES is more than just about candy; it’s about creating memorable moments that stand out in people's minds, especially during significant events like the Big Game. By delivering this direct-to-consumer experience, SKITTLES not only captures attention but also sparks excitement, making game day just a little sweeter.

For further details about the contest and eligibility requirements, prospective contestants should refer to the official rules provided at DeliverTheRainbow.com. This blend of captivating marketing and delectable confectionery promises an enjoyable journey into the heart of game day festivities.

With their latest campaign, SKITTLES invites you to join in the magic and summon a live ad experience like no other—right at your doorstep!