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MixChannel and Kawasaki Frontale Unite for Enthralling Events

In an exciting partnership, the popular live streaming and video application, MixChannel, developed by DONUTS Co., Ltd., has announced a collaboration with the J.League soccer club Kawasaki Frontale. This partnership aims to invigorate the community and enhance the local sports culture, with a particular highlight on the home game scheduled for June 6, 2026.

MixChannel has long been recognized as a “platform for realizing dreams,” hosting approximately 3,000 auditions annually. Their ventures into sports, including the selection of support navigators and the exciting MixChannel Day during professional baseball matches, emphasize their commitment to merging sports with entertainment. The collaboration with Kawasaki Frontale reflects the same mission, seeking to create new opportunities for local streamers and creators while supporting those who wish to challenge themselves.

Audition Details

At present, MixChannel is conducting the Kawasaki Frontale x MixChannel Support Model Audition. This event is categorically divided into two sections: Block A and Block B, and participants will be judged based on their points earned through live streaming and video submissions. The top five candidates from each block will have the opportunity to serve as the Kawasaki Frontale support models. Selected individuals will play a significant role during a home game of the Meiji Yasuda J1 League playoff on June 6, 2026, taking part in activities like being club flag bearers and performing in the halftime show.

Apart from showcasing their talents on the field, support models may also feature in posters and life-sized panels around the Todoroki Stadium. There is also an anticipated announcement regarding an audition for “Home Stadium Large Screen Broadcast Model,” inviting participants to compete for rights to showcase their talents on the stadium's big screen.

This audition welcomes everyone, including those without prior experience as streamers, making it an excellent opportunity for soccer and sports enthusiasts who wish to put a spotlight on Kawasaki.

Important Dates

Block A:

• - Application: April 1 (Wed) 18:00 – April 11 (Sat) 24:00
• - Preliminary: April 4 (Sat) 12:00 – April 11 (Sat) 24:00
• - Finals: April 13 (Mon) 12:00 – April 26 (Sun) 24:00
• - Shoot Dates: May 7 (Thu) or May 9 (Sat) in Tokyo

Block B:

• - First Application: March 31 (Tue) 18:00 – April 5 (Sun) 24:00
• - Second Application: April 6 (Mon) 12:00 – April 30 (Thu) 24:00
• - Main Selection: April 10 (Fri) 18:00 – April 30 (Thu) 24:00
• - Shoot Dates: May 7 (Thu) or May 9 (Sat) in Tokyo

Benefits of Participation

Selected models can look forward to a range of exciting rewards, including but not limited to:

• - An invitation to the match on June 6
• - Inclusion in the official matchday program
• - Poster displays within Todoroki Stadium
• - Installation of life-sized panels outside the stadium
• - Participation as club flag bearers
• - Performance during the halftime show of Y.M.C.A.
• - A commemorative photo opportunity with players
• - A personalized jersey and a towel muffler
• - A photoshoot in the official uniform, complete with hair and makeup

For more details on Block A, visit: Event Link A
For Block B, click here: Event Link B
(Note: Benefits and schedules are subject to change.)

About Kawasaki Frontale

Founded in 1955 as Fujitsu Soccer Club, Kawasaki Frontale has grown into a premier team in Japan's J.League, officially joining in 1996 and rebranding in 1997. With a mission to “bring more smiles to the city through the power of sports,” the club has won seven major titles, including their first league championship in 2017. Their unique community initiatives such as the