Celebrate Halloween with Veuve Clicquot's Yellow Label
This October, immerse yourself in a stylish Halloween experience with Veuve Clicquot's Yelloween. Organized by MHD Moët Hennessy Diageo, this event highlights the iconic Yellow Label Brut, which represents the vibrant, sunny essence of the Veuve Clicquot brand. The theme for this year's festivity is "Soleil Éclipse" (Solar Eclipse), uniting the bright yellow of Veuve Clicquot with the mysterious allure of Halloween night. This celebration aims to create a striking contrast between light and darkness, making this year's event more captivating than ever.
Halloween has been a gathering of joy and festivity for over 2000 years, originating from a festival to welcome the fall harvest and ward off evil spirits. Veuve Clicquot Yelloween captures this essence, transforming it into an elegant celebration of adulthood. It provides the perfect opportunity to indulge in Yellow Label Brut while enjoying a whimsical Halloween atmosphere.
Promotion and Activities
This year, Tokyo’s Shinjuku landmark, the Tokyu Kabukicho Tower, will be decked out in “Clicquot Yellow.” Outside, you can spot large outdoor advertisements on the tower's screens. Inside, ZEROTOKYO, an expansive night entertainment venue located in the basement, will feature themed visuals of Yelloween, offering a unique experience at the heart of the city.
Throughout the tower, various restaurants and bars will serve Yellow Label Brut by the glass or bottle, creating an immersive Veuve Clicquot experience. Additionally, collaborations with hotels, bars, and restaurants across the nation will allow guests to revel in the whimsical Halloween decorations framing their dining experience. Those looking to celebrate this exciting season can find joy in both the unique ambiance and the luxurious taste of Veuve Clicquot Yellow Label Brut.
Event Details
The official details for the Veuve Clicquot Yelloween event can be found on their official website at
Veuve Clicquot Yelloween.
Featured Venues:
Located in Kabukicho, Shinjuku, this renowned nightlife hub will provide an exceptional experience featuring special pricing for Yellow Label Brut. On Halloween night, revelers can enjoy the tower lit up in Yelloween colors.
Period: October 1 to October 31, 2025
Location: 1-29-1 Kabukicho, Shinjuku, Tokyo
Hours: Wed-Sun, 11 PM - 4:30 AM
Phone: 03-6380-2013
Pricing:
- Yellow Label Brut Bottle: ¥24,000
- La Grande Dame 2018 Bottle: ¥60,000
More info here
Experience a slice of Paris in Roppongi with bright orange decor. Here, guests can enjoy a variety of dining settings, paired with Yellow Label Brut.
Period: October 1 to October 31, 2025
Location: 5-17-1 Roppongi, Tokyo
Hours: Mon-Sat, 11:30 AM - 10 PM
Phone: 03-3568-2080
Pricing:
- Yellow Label Brut Glass: ¥2,300
- Bottle: ¥13,000
More info here
- - InterContinental Tokyo Bay
At this luxurious waterfront hotel, guests can indulge in the "Veuve Clicquot Champagne Fair," featuring Yellow Label Brut among various options.
Period: Until October 31, 2025
Location: 1-16-2 Kaigan, Minato, Tokyo
Phone: 03-5404-2222
Pricing:
- Yellow Label Brut Glass: ¥2,300
- Bottle: ¥13,000
More info here
Each of these venues contributes uniquely to the overall Yelloween experience, with a variety of exquisite food and drinks accentuating the spirit of the season. Leverage this opportunity to engage in a stunning Halloween celebration while appreciating the luxury that Veuve Clicquot embodies.
Discover Veuve Clicquot
Founded in 1772 in Reims, France, Veuve Clicquot is known for its commitment to delivering elegance and joyful experiences through champagne. The brand’s legacy began with Madame Clicquot, who took over the maison at the age of 27 and became a pioneer for women in business during a challenging era. Her spirit and passion continue to influence Veuve Clicquot, making it a cherished choice for celebrations worldwide. Discover more about Veuve Clicquot and their commitment to quality at
Veuve Clicquot Official Website.
Furthermore, stay updated on the latest news from Veuve Clicquot via their Instagram and LINE:
Embrace the Yelloween spirit and enjoy the innovative celebration that Veuve Clicquot has to offer this Halloween!