The Global Phenomenon: Gaudí Exhibition Makes Its Way to Korea

A groundbreaking exhibition titled 'Gaudí: Back to the Origins', produced by NAKED, INC., has garnered attention globally after its staggering success in Japan. Attracting an impressive total of 330,000 visitors across its venues in Tokyo and Osaka, this exhibition is now set to embark on an exciting world tour, with South Korea being its next stop. This event commemorates the 100-year anniversary of the famed architect Antoni Gaudí's passing, making it a fitting tribute to his legacy.

A Journey Through Gaudí’s Genius

The exhibition is the first of its kind, established through a partnership between NAKED, INC. and the Gaudí Foundation, showcasing unique artifacts from Gaudí's life and career. Visitors can expect to see original drawings of the Sagrada Familia, personal letters, and even tools used by Gaudí himself. Each artifact offers a glimpse into the mind of a genius whose work harmoniously blends art and architecture. Additionally, cutting-edge psychological research into Gaudí’s handwriting reveals insights into his creative thought processes, providing a deeper understanding of his innovative mind.

Innovative and Engaging Exhibits

The exhibition takes an interactive turn with the introduction of a 'Digital Funicular', which recreates Gaudí's architectural principles using modern technology. Visitors can explore how gravity, light, and natural forms influenced Gaudí’s designs, all while engaging with a digital model of his signature ‘inverted’ structures, allowing them to experience his groundbreaking design theories firsthand.

Moreover, NAKED's expertise in immersive spaces will be on full display. The exhibition employs projection mapping and soundscapes to transport visitors into the enchanting world of Gaudí. Attendees will find themselves enveloped in the harmonious blend of light and sound, reflecting Gaudí’s vision of nature interwoven with architectural ingenuity.

Details of the Event

- Event Name: Gaudí: Back to the Origins (NAKED meets Gaudí Exhibition)
- Location: Sinsa House, 27, Gangnam-daero 162-gil, Gangnam-gu, Seoul, South Korea
- Dates: August 1, 2026, to October 31, 2026
- Hours: Daily from 8:00 AM to 8:00 PM
- Tickets: Pre-sale tickets will be available on Fever starting July 15, with additional sales on TicketLink and Naver Reservation beginning August 1.
- Contact: Yunjee Cho, Exhibition Director, +82 10-4795-8528, [email protected]

Support and Sponsorship

The exhibition is organized by the Gaudí Foundation in collaboration with NAKED, with support from various sponsors including the City of Barcelona and the Korean Institute of Architects. The operational team, consisting of jpa. (Junglim Planning Advisory), Sinsa House, and NAKED, aims to offer a smooth and enriching experience for all visitors.

About NAKED, INC.

Founded in 1997 by Ryotaro Muramatsu, NAKED, INC. is celebrated for pushing creative boundaries across multiple genres, embodying the philosophy of “Core Creative, Total Creation, and Borderless Creativity.” The company produces unique experiences that blend physical and virtual realms, notably starting projects related to Tokyo's art and culture landscapes. With signature works like TOKYO HIKARI VISION and the globe-trotting NAKED FLOWERS exhibition, NAKED continues to redefine art and entertainment in innovative ways.

For more information about the Gaudí exhibition, visit their official website: Gaudí Exhibition.