#USA #San Mateo #GoPro #Freeride World Tour #Off the Record

GoPro and Freeride World Tour Unite for 'Off the Record'

In an exciting development for action sports enthusiasts, GoPro, Inc. has announced a new partnership with the Freeride World Tour (FWT) to bring fans an exclusive YouTube mini-series titled "Off the Record." This series is set to provide in-depth, behind-the-scenes access to the thrilling world of freeride skiing during the FWT 2026 season.

A Decade-Long Partnership

GoPro has been the official camera partner of the FWT for over ten years, consistently pushing the boundaries of how fans experience this adrenaline-packed sport. "Off the Record" continues this tradition with raw and unfiltered storytelling, allowing viewers to witness the human stories that lie beneath the surface of competitive freeride skiing.

The series aims to immerse viewers in the lives of the athletes, showcasing not just their monumental runs, but also their preparation, camaraderie, and the emotional pressures they encounter. Each episode of the series will premiere on the GoPro Snow YouTube channel, just a week after the corresponding FWT event.

Inside Look into the Athletes' Lives

"Off the Record" is filmed using GoPro's cutting-edge HERO13 Black Ultra Wide Edition and the GoPro MAX2 360 cameras. The series captures the anticipation and anxiety experienced by the athletes before their runs, revealing heartfelt moments of support and connection among them.

Nicolas Hale-Woods, the Founder and CEO of FWT, remarked on the significance of this partnership, stating, "GoPro continues to push how freeride is experienced by fans around the world. 'Off the Record' showcases the raw emotion, creativity, and commitment that make the Freeride World Tour so special."

By placing the athletes at the center of the storytelling, GoPro is able to depict what it truly takes to compete in freeride skiing at the highest level. Viewers can expect to see a blend of preparation, pressure, and passion that defines those involved at the FWT.

Meet the Featured Athletes

Among the star athletes appearing in "Off the Record" are:

• - Justine Dufour-Lapointe: A brilliant skier from Canada who has transitioned from mogul skiing, aiming for her third consecutive FWT title.
• - Marcus Goguen: The 2025 FWT Champion, known for his daring tricks and energetic style representing Canada.
• - Max Hitzig: A creative force from Germany, recognized for his innovative line choices and passion for skiing, crowned the 2024 FWT Champion.

Rick Loughery, Senior Vice President of Global Marketing and Digital Commerce at GoPro, shared his thoughts on the series, saying, "Our athletes live and breathe this sport every day, not just during their runs. 'Off the Record' captures the human side of freeride skiing, putting fans right there with them—on the mountain, behind the scenes, and within the moments that define an incredible season."

Accessing the Series

Catch the initial two episodes of "Off the Record," which feature highlights from the Baqueira Beret and Val Thorens tour stops. New episodes will be released weekly on the GoPro Snow YouTube channel following each FWT event. To keep updated on this exhilarating series, subscribe to GoPro Snow on YouTube and follow them on Instagram.

About GoPro and FWT

GoPro, Inc. is dedicated to helping people capture and share experiences in vibrant and immersive ways. For more information, visit GoPro.com.

FWT Management SA is based in Verbier, Switzerland, and has been a leader in organizing premier sports events in mountain resorts worldwide since 1996. With a commitment to the sport and its athletes, FWT has continued to evolve, bringing exciting competitions to fans in Europe, North America, and beyond.

For more insights and updates, connect with GoPro on various social media platforms, including Instagram, YouTube, TikTok, Facebook, and LinkedIn. Don't miss out on the adventure and excitement this series promises to bring to freeride skiing fans across the globe.