#Japan #Tokyo #San-X #Kabukiza #Sumikkogurashi

A Unique Cultural Collaboration: Sumikkogurashi Meets Kabukiza

The renowned Japanese character brand, San-X, has announced an exciting new collaboration that merges the adorable world of Sumikkogurashi with the grandeur of Kabukiza Theatre. This unique partnership will roll out on January 23, 2026, offering fans a special collection of merchandise that combines the beloved characters with the traditional art form of Kabuki.

From this date, a vibrant array of new products, featuring original art that showcases Sumikkogurashi characters dressed in Kabuki styles, will be available for fans. The collection is not only a fresh take for fans of the characters but also serves as an introduction to the beauty of Kabuki culture, which has been a significant part of Japanese tradition for centuries.

What to Expect from the Collection

The following items will be available:

• - Clear File Set: 880 yen
• - Mini Towel: 880 yen
• - Postcard Set: 880 yen
• - Tassel Metal Keychain: 1,430 yen
• - Trading Acrylic Charms (5 designs): 990 yen each
• - Slide Can Candy (6 designs): 990 yen each
• - Clear Multi-Case: 1,210 yen
• - Plush Chain (3 designs): 1,600 yen each
• - Chopstick Holders (5 designs): 600 yen each
• - Rice Bowls (Polar Bear/ Cat): 1,100 yen/1,000 yen

Please note that availability may vary by location, and stocks are limited, so fans are encouraged to act fast to secure these delightful items.

Where to Buy

The merchandise will be available at:

• - Tokyo Character Street Pop-Up Store (located at Tokyo Station) from January 23 to February 5, daily from 10:00 AM to 8:30 PM, with extended hours during the final day until 6:00 PM.
• - SHAKKEI Kabukiya GINZA KABUKIZA, situated on the 2nd basement floor of the Kabukiza Theatre in Ginza, Tokyo.
• - Online store of Shochiku Kabukiya as well as the Tokyo Character Street's Online Plaza.

Additionally, the pop-up store will offer a limited-time novelty sticker campaign. Customers who spend 550 yen or more on Sumikkogurashi products at either the pop-up store or the Sumikkogurashi shop at Tokyo Station will receive a randomly selected photo-style sticker featuring one of five designs. The receipts must be presented when redeeming the novelties, and only those from the same day can be combined.

A Closer Look at Sumikkogurashi

Launched in 2012 with the catchy motto, "This is where I feel at peace," Sumikkogurashi features endearing yet slightly quirky characters that embody the notion of seeking comfort in small spaces. From bus seats to café corners, these characters resonate deeply with the hearts of many, reflecting a shared human experience. You can learn more about Sumikkogurashi and explore its characters on the San-X official website.

Stay Updated on Sumikkogurashi News

Make sure to follow their official social media pages for the latest updates on products and events:

• - San-X Website
• - San-X Twitter

This exciting collaboration promises to bring joy to fans and allow them to experience a piece of traditional Japanese culture through the lens of their favorite characters.

For those who can't visit in person, the online store serves as a perfect alternative to accessing these limited-edition goods. Don’t miss out on this unique fusion of cuteness and culture, and mark your calendars for January 23, 2026!