#Japan #Minato #SBI Securities #BOVA 2023 #Investment Video

SBI Securities Aims to Inspire Investors at BOVA 2023

SBI Securities, headquartered in Minato, Tokyo, has announced its sponsorship of the 13th Brain Online Video Award (BOVA). This prestigious award, organized by Senden Kaigi, a publication focused on advertising creativity, aims to highlight the importance of investment among individuals through engaging video content. The company encourages submissions for the Vertical Video Category, aiming to inspire viewers to consider starting their investment journey with SBI Securities.

The BOVA is divided into two categories: the Online Video Category, which accepts videos up to three minutes long, and the Vertical Video Category, focusing on videos under one minute suitable for social media distribution. SBI Securities' entry will target individuals who have yet to venture into investment, creating awareness about the importance of asset formation and the potential benefits of investing.

As of March 2025, the number of NISA accounts in Japan is expected to reach approximately 26.47 million, reflecting a growing trend from saving to investing. SBI Securities promotes its user-friendly services designed for a wide range of clients, from beginners to seasoned investors, through initiatives like the Zero Revolution, which eliminates various fees. The company aims to broaden investor demographics, helping create a sense of excitement about the future as they address the societal challenge of “democratizing securities investment.”

What is BOVA?

The Brain Online Video Award (BOVA) is specifically focused on fostering creativity in the video production industry and nurturing future online video creators. Launched in 2013, the award seeks to invigorate the video landscape by featuring works that resonate with audiences.

For detailed submission guidelines and orientation videos, individuals interested in participating can visit the official BOVA website at BOVA Official Site.

Award Overview

Participants are competing for various awards, including:

• - Grand Prize (1 winner): Certificate, trophy, and a cash prize of 1,000,000 yen.
• - Gold Award (2 winners): Certificate, trophy, and a cash prize of 200,000 yen.
• - Silver Award (3 winners): Certificate and a cash prize of 50,000 yen.
• - Student Award (3 winners): Certificate and a cash prize of 50,000 yen.
• - Sponsorship Company Award (1 winner): Certificate and 30,000 yen.
• - Individual Jury Award (1 winner): Certificate.

Jury Panel (In Alphabetical Order)

The jury includes prominent figures such as Gakuto Akashi, CEO of One Media, Haruka Ichikawa, planner and creative director at CHOCOLATE, Natsuki Uchiyama, copywriter and activation planner at Hakuhodo, Shuichiro, a video creator, Rei Hanada, creative director at Dentsu Creative KANSAI, Kai Hayasaki, actor and director at GOKKO, and Kairi Manabe, creative director and filmmaker at PARTY.

Judging Criteria

In the Vertical Video Category, submissions will be evaluated based on four key perspectives:
1. The incisiveness in identifying and solving problems.
2. Emotional impact that resonates deeply with viewers.
3. The ability to challenge conventional norms.
4. Unique expressions inherent to vertical video format.

Upcoming Schedule

Vertical Video Category Timeline:

• - September 1, 2025: Theme announcement and application acceptance begins.
• - September 10, 2025: Orientation webinar hosted by sponsoring companies.
• - December 1, 2025: Deadline for submissions by 1 PM.
• - Early December 2025: Preliminary judging.

Final Round:

• - Late January 2026: Final judging.
• - January 30, 2026: Sponsorship Company Award announcement.
• - February 28, 2026: Announcement of winners including Grand Prize and other accolades.

This timeline is subject to change, with specific details varying by category and sponsorship.

Engaging in this competition not only showcases creative storytelling but also contributes to a broader understanding of finance and investment. Join SBI Securities in making financial education accessible and exciting through the art of video creation.