TripleLift Honors Three Visionary Leaders in AdTech at 2026 Awards Ceremony

TripleLift Recognizes Leadership in Media and Ad Tech

On September 18, 2026, TripleLift, a prominent player in programmatic advertising celebrated for its innovative ad solutions, highlighted the impressive achievements of three women in the industry. Chanelle Urquico, Erica Johnson, and Kasey Fan were honored at AdExchanger's 2026 Top Women in Media & Ad Tech Awards, which recognize influential figures across all stages of their careers, from executives to emerging leaders.

Honorees and Their Contributions

1. Chanelle Urquico
Chanelle was acknowledged in the Buy-Side Tech Trailblazers category for her exceptional work as the International DSP Engagement Lead at TripleLift. Her expertise has been pivotal in enhancing international engagement with demand-side platforms (DSPs), thereby driving the adoption of TripleLift's innovative solutions in the global market. In just a year, she managed to boost the International Deals Share of Voice from a mere 6% to an impressive 50% in 2025, and continued to foster growth through 2026. As a result of her dynamic leadership, TripleLift has made significant inroads into markets across Southern Europe, effectively linking cutting-edge technology with measurable benefits for advertisers, particularly through the integration of new formats from Amazon DSP.

2. Erica Johnson
Recognized as an Up and Comer, Erica serves as the Product Operations Manager at TripleLift. Her significant role has been to establish a robust operational foundation for the global Product and Engineering teams. By innovating a cohesive operational model encompassing three product teams and ten engineering pods, she has streamlined planning frameworks and governance, thus ensuring smoother transitions from strategic initiatives to execution. Furthermore, Erica has been instrumental in promoting AI integration throughout the Product and Engineering sectors, modernizing the systems critical for developing and delivering technology solutions.

3. Kasey Fan
Honored in the Sell-Side Tech Trailblazers category, Kasey Fan has made remarkable strides as Director of Product Management over the past decade. She has been a key player in constructing the framework of TripleLift's native advertising venture. Kasey led the company in pioneering server-to-server integrations with notable platforms like Google Open Bidding and Amazon TAM. Her visionary approach included a comprehensive overhaul of the publisher onboarding process, resulting in a drastic reduction in launch times from multiple weeks to mere days. Additionally, she played a crucial role in expanding TripleLift’s native technology into new environments, notably collaborating with networks such as LinkedIn and Amazon.

Industry Impact and Recognition

Timothy Jasionowski, Chief Product and Technology Officer at TripleLift, praised the honorees, emphasizing their transformative impact on the industry. “Chanelle, Erica, and Kasey embody the leadership essential for propelling our industry forward,” he remarked. Their ability to tackle complex challenges and deliver scalable solutions has fostered meaningful advancements across technology, business operations, and customer engagement. Jasionowski expressed immense pride in their achievements being publicly recognized and looked forward to their future contributions to the field.

The recognition of Urquico, Johnson, and Fan not only highlights their fantastic abilities but also embodies the exceptional talent present within TripleLift, showcasing the company's commitment to cultivating leadership in the advertising space.

Conclusion

TripleLift continues to reinforce how pivotal women are in shaping the future of media and advertising technology. This honor serves as a testament to the dedication and innovation of these leaders while inspiring future generations in the field. To learn more about TripleLift and its important initiatives, visit www.triplelift.com.