Hasselblad Event
2025-05-30 09:51:36

Experience Hasselblad's Latest Innovations at Kitamura Camera Store in Shinjuku!

Hasselblad Touch & Try Event in Shinjuku



Are you ready to explore the fascinating world of Hasselblad cameras? The event titled "Hasselblad Touch & Try" is set to take place on June 14 and 15, 2025, at the Kitamura Camera Store in Shinjuku. This exciting opportunity, organized by Sekido Co., Ltd., the official Japanese distributor for Hasselblad, allows you to experience the magic of these premium cameras firsthand.

What to Expect


During this two-day event, attendees will have the chance to touch and try out an impressive lineup of Hasselblad cameras and lenses, including the groundbreaking X2D 100C, which boasts a remarkable 100-megapixel medium-format sensor. This camera offers a significant upgrade in image quality, focusing capabilities, and stabilization, making it a game changer for professional photographers.

In addition, participants can get their hands on the versatile 907X & CFV 100C combination, which bridges classic analog shooting with contemporary digital. This unique setup allows photographers to choose their shooting style while enjoying the benefits of high resolution.

The event also features light-weight lenses such as the XCD 3.4/75P, designed for stunning portrait photography with exceptional detail, and the XCD 3.2-4.5/20-35E, a super-wide zoom lens perfect for landscape and architectural photography.

Special Guest - Ryota Sato


Adding another layer of excitement to the event is a talk show featuring renowned photographer Ryota Sato, known for his captivating automotive photography, especially supercars. On June 14, he will hold talks at 1 PM and 4 PM, followed by a single session on June 15 at 1 PM. During these engaging discussions, Ryota will delve into why he chooses Hasselblad and share insights into the art and techniques of photography.

Event Details


  • - When: June 14, 2025 (11 AM - 7 PM) & June 15, 2025 (11 AM - 6 PM)
  • - Where: Basement Gallery, Kitamura Camera Store, 3-26-14 Shinjuku, Tokyo, 160-0022
  • - Admission: Free (no reservation required)

Please note that while seats will be set up 15 minutes prior to the talk sessions, seating is on a first-come, first-served basis. If the seating is full, standing spots will be available.

Featured Products


Here is a preview of some of the outstanding products that will be showcased at the event:
  • - Hasselblad X2D 100C: A medium-format camera that redefines quality with its 100-megapixel CMOS sensor. Learn more
  • - Hasselblad 907X & CFV 100C: A hybrid camera that adapts to both analog and digital photography needs. Discover more
  • - Hasselblad XCD 3.4/75P: A lightweight lens tailored for beautiful portraits with creamy bokeh. Explore more
  • - Hasselblad XCD 3.2-4.5/20-35E: A super-wide zoom lens that offers high-quality imagery across various scenarios. Find out more

The event serves as a great platform for anyone interested in photography, whether you're a seasoned professional or a passionate enthusiast. Come and immerse yourself in the world of Hasselblad and discover why these cameras have been the choice of many iconic photographers throughout history. Don't miss this unique chance to learn, explore, and engage with cutting-edge photographic technology!

About Hasselblad


Hasselblad, based in Sweden, has a storied history in the world of photography. Since 1941, their cameras have inspired countless photographers and have been instrumental in capturing historical moments, including the first lunar landing. For over 80 years, Hasselblad has continued to push the boundaries of photographic storytelling with high-quality imaging and exquisite Scandinavian design. Visit Hasselblad

About Sekido


Sekido Co., Ltd. has been a leading company in the drone business in Japan, providing services and sales for over 45,000 companies and officials. Recently, they became the official Japanese distributor for Hasselblad in June 2023. For more information, check out their website: Sekido Corp.


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