Celebration of Five Years of BMSG with the BMSG STREET GALLERY in Shibuya

BMSG STREET GALLERY: Celebrating Five Years in Shibuya

BMSG, the management label led by CEO SKY-HI, proudly celebrates its fifth anniversary with the BMSG STREET GALLERY, a unique urban exhibition running from September 17 to 23, 2025, across the vibrant streets of Shibuya. This event marks a remarkable milestone, drawing in enthusiastic visitors who gathered at SHIBUYA TSUTAYA, one of the main exhibition venues, to partake in the festivities leading up to the official anniversary on September 18.

On opening day, attendees were treated to the electric atmosphere filled with excitement and anticipation, embodying the magic that BMSG has brought to the music and entertainment industry in just five years. A surprise visit from SKY-HI filled the air with even more energy, as the artist etched his signature onto a welcome board located in SHIBUYA TSUTAYA.

In his reflections on the launch of the BMSG STREET GALLERY, SKY-HI expressed deep gratitude for the journey, stating, “I feel like we’ve only just begun, yet we’ve left such an impactful footprint. I’m touched by the precious connections with my colleagues who are constantly around me. This exhibition is a playground, and I invite everyone to come and experience it.”

Alongside his admiration for BMSG's accomplishments, SKY-HI emphasized the utmost importance of their mission, declaring, “BMSG is the embodiment of everything I’ve invested my life in. I am committed to transforming not just the music industry but the world at large.” His forward-looking vision illustrates the ambition for the next five to ten years, filled with projects that aim to elevate the industry further.

The Exhibition: A Journey Through Time

Zone B | BEYOND 5 YEARS

At the heart of the BMSG STREET GALLERY is the zone B | BEYOND 5 YEARS, a special exhibition at SHIBUYA TSUTAYA that invites visitors to reflect on BMSG's achievements over the past half-decade. The venue showcases past videos, photographs, and three-dimensional displays, allowing attendees to witness the evolution and trajectory of BMSG’s artistry. The ground floor also features a gallery shop where fans can purchase various exclusive merchandise, forging a deeper connection with the brand. The seventh floor hosts a collaboration café with food and drinks inspired by BMSG artists, alongside displays of costumes and memorabilia.

Zone M | MEMORIAL STREET

Transitioning outside, the MEMORIAL STREET on Shibuya Center Street embellishes the area with numerous flags showcasing significant moments from BMSG's history. From the beginning event, #SKY-HI実家ワンマン, to the debut of various artists and memorable performances, visitors can journey through BMSG's timeline, making it feel like a time machine experience.

Zone S | SHOWCASE OF TALENTS

Another noteworthy segment is zone S | SHOWCASE OF TALENTS, inspired by BMSG’s mission, “To not kill talent.” This interactive display highlights the incredible talents gathered under the BMSG brand using innovative printing techniques. Black posters adorned throughout Shibuya reveal hidden messages when illuminated by a camera flash, allowing participants to engage in a unique artistic experience.

Zone G | GRAND CHAMP MURAL

Adding grandeur to the exhibition, zone G | GRAND CHAMP MURAL features a colossal mural that captures the essence of BMSG FES 2025. Standing nearly 6.4m tall and 14m wide, this striking piece portrays 29 significant events from BMSG’s five-year history, demanding admiration from all who pass by.

The BMSG STREET GALLERY is not just an exhibition; it is a testament to the journey of growth, inspiration, and the strong community that BMSG has fostered. It serves as a wonderful opportunity for fans and newcomers alike to immerse themselves in BMSG’s world, celebrating the past while looking towards a vibrant future.

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