Monogram Capital Partners Expands Footprint in Sports Services with Vasco Acquisition
On April 16, 2025, Monogram Capital Partners, a private equity firm based in Los Angeles, announced its significant investment in Vasco, a leading player in the sports surfaces service sector. This acquisition marks Monogram's second venture into the consumer services industry as part of its third fund. Collaborating with Halmos Capital Partners, a Miami-based private equity firm, Monogram aims to bolster Vasco's expansion and consolidation within a fragmented market.
Strategic Overview of the Acquisition
Vasco, well-regarded for its full-service capabilities in sports surfacing, operates under the brand Nidy Sports Construction in Ohio and Florida. The company's management, led by President and CEO Matt Savage and COO Glen Maurer, will remain at the helm to drive future growth. Monogram's involvement as the first institutional capital partner underscores the strategic vision to leverage Vasco’s expertise across various market segments.
The acquisition follows Monogram's success with Precision Door Tri-State, demonstrating the firm's commitment to investing in consumer-oriented businesses that exhibit robust growth potential. Jared Stein, Co-Founder and Partner at Monogram, emphasized the firm’s focus on businesses with unique technical prowess in challenging service sectors, reinforcing Vasco's competitive advantage in a crowded marketplace.
Evolution of Vasco: A Historical Perspective
Founded in 1967, Vasco began as a commercial paving and asphalt construction company. Matt Savage, who joined in 2004, discerned a significant opportunity within the sports surfaces niche characterized by fragmentation. Under his leadership, along with that of Glen Maurer, Vasco transitioned to focus on comprehensive sports surfacing services. Today, the company is synonymous with quality and expertise in the construction and maintenance of athletic facilities.
With 55 years in operation, Vasco has established itself as a trusted partner for an array of clients, including K-12 schools, municipal governments, universities, and professional sports organizations. The firm prides itself on a mission-driven culture that emphasizes personnel development, safety compliance, innovative technologies, and unwavering quality—traits that have fostered strong customer loyalty and repeat business.
The Future of Vasco under New Partnership
The acquisition has set the stage for Vasco to amplify its market presence further. Both Monogram and Halmos plan to support Vasco's leadership in reaching new geographical territories and diversifying service offerings. The involvement of industry veterans like Savage and Maurer ensures continuity in operations and the implementation of best practices derived from their deep understanding of the market.
Savage expressed enthusiasm about the partnership, highlighting Monogram and Halmos' experience in nurturing closely held, entrepreneurial businesses. This collaboration promises not only to enhance Vasco’s operational efficiencies but also to explore acquisitions of complementary service providers, positioning Vasco strategically in new markets.
Daniel Adan from Halmos Capital echoed this sentiment, recognizing Vasco and Nidy’s status as industry leaders, thanks to their commitment to excellence in service quality and customer support. He emphasized their intent to help extend Vasco's reach across the United States.
Conclusion
As Monogram Capital Partners deepens its investment strategy by acquiring Vasco, the synergy between these firms could reshape the sports surfaces industry landscape. With a focus on organic growth and strategic acquisitions, this partnership is poised to enhance Vasco’s service delivery capabilities and market presence, catering to the increasing demand for high-quality sports facilities.
Contact Michael Li at MichaelLi@monogramcapital.com to explore potential partnerships with Vasco or Nidy.
For more information on Monogram Capital Partners and their commitment to consumer services, visit
www.monogramcapital.com. Additionally, learn about Vasco and its offerings at
thevascogroup.com.