Goldfish® Launches First Gluten Free Cheese Crackers Amid Growing Demand from Fans

Goldfish® Launches First-Ever Gluten Free Cheese Crackers

In an exciting move for snack lovers, Goldfish®, a brand beloved for its playful fish-shaped crackers, is making history with the introduction of its first-ever Certified Gluten Free cheese crackers. Inspired by countless consumer requests, these new snacks promise to deliver the same iconic cheddar flavor while catering to the growing demand for gluten-free options.

Goldfish’s decision to expand its product line comes after a notable 30% of the U.S. population now actively seeks gluten-free varieties in their diets. Consumers have passionately reached out to the brand through social media and handwritten letters, underscoring a strong desire for inclusion in a snack that many families cherish. The new Goldfish Gluten Free cheese crackers aim to bridge the gap for those who have gluten sensitivities, ensuring that more families can share delightful snacking moments together.

Meeting Consumer Demands

As Tiphanie Maronta, Senior Vice President of Goldfish Crackers, articulated, "We've received feedback from numerous families who enjoy Goldfish crackers but couldn't fully experience the joy of snacking together due to dietary restrictions. We wanted to ensure that our new gluten-free version hit all the right notes – from taste and texture to the unique and fun fish shape. With Goldfish Gluten Free, families can now create memorable lunch moments and after-school snacks that everyone can enjoy."

Maintaining the fun-filled essence of Goldfish, these new crackers are baked, not fried, and crafted with 100% real cheese. They are also free from artificial colors and preservatives, ensuring that parents can feel good about choosing Goldfish Gluten Free for their children. The gluten-free crackers deliver on the traditional cheddar flavor and signature playful atmosphere that fans have come to love.

Pricing and Availability

Set to hit store shelves in November 2026, Goldfish Gluten Free crackers will be available in a 5 oz. package with a suggested retail price of $4.99. The brand is determined to maintain strong relationships with its consumers, reinforcing its commitment to adapting to the evolving tastes and needs of families.

This launch truly marks a new chapter in the Goldfish journey, emphasizing attentiveness to consumer feedback and bringing the joy of snacking to a wider audience. Fans eager for gluten-free snacks will soon rejoice at the availability of Goldfish Gluten Free cheese crackers.

For further information, visit Goldfish’s official website at GoldfishSmiles.com.

About Pepperidge Farm

Founded in 1937 by Margaret Rudkin, Pepperidge Farm has grown to become a leading brand of premium quality snacks, bakery products, and frozen foods. The company, deeply rooted in family values, believes in providing wholesome snacks that fit modern dietary needs. With products found in about 75% of U.S. households, Pepperidge Farm is committed to creating innovative options that resonate with families across the nation.

Whether you're packing lunchboxes or enjoying movie nights at home, Goldfish Gluten Free cheese crackers are set to become a delightful addition to your snack time repertoire. The brand invites you to grab a box and experience the joy that has made Goldfish a staple in households for generations.