RoboUP Expands Across Europe
RoboUP, a notable brand in the smart lawn care sector, has recently taken significant steps to broaden its retail presence across Europe. Known for their innovative Raccoon 2 SE robotic lawn mower, the company has entered into partnerships with leading retailers such as OBI, Bauhaus, Hornbach, Leroy Merlin, and FnacDarty. These new alliances are designed to strengthen RoboUP's footprint in the home improvement and electronics sectors, responding to the rising demand for automated lawn care solutions.
Making Smart Lawn Care Accessible
RoboUP's objective is to demystify robotic lawn care for everyday homeowners. Unlike many competitors who primarily focus on premium smart home users, RoboUP aims to position the Raccoon 2 SE as an affordable, user-friendly solution geared toward those with small lawns. The mower is tailored specifically for compact residential gardens of up to 600 square meters. Its design emphasizes simplicity, cost-effectiveness, and hassle-free operation.
Key Features of the Raccoon 2 SE
The Raccoon 2 SE is marketed as the ideal robotic mower for homeowners looking to maintain small lawns without overspending, priced under €500. One of its standout features is the One-Press Operation, enabling users to initiate mowing within moments without complex setups.
Advanced Mowing Technology
A significant innovation in the Raccoon 2 SE is its Full-Map Parallel Mowing system. Developed in collaboration with feedback from Kickstarter supporters and beta testers, this feature enhances mowing efficiency by up to 1.6 times compared to random mowing. The mower operates in organized stripes, adjusting its mowing angles dynamically, ensuring thorough coverage and optimal performance, especially in everyday residential settings. Full-Map Parallel Mowing represents one of the most effective solutions for AI vision-based robotic mowers currently available.
Additional Features
- - AI Camera: for superior obstacle avoidance.
- - Bumper System: to prevent collisions.
- - Quick Charge Capability: 70 minutes of charging yields 150 minutes of runtime.
- - Ability to Handle Slopes: up to 36% gradient.
- - Navigation in Narrow Spaces: ideal for residential gardens.
- - Quiet Operation: running at ≤56dBA for a peaceful mowing experience.
- - Auto Recharge: automatically returns to its charging dock when needed.
- - Rain Protection: ensuring functionality in various weather conditions.
Upcoming Demonstration
To demonstrate the capabilities of the Raccoon 2 SE, RoboUP is organizing a live demonstration on YouTube scheduled for May 26th, 2026. This event aims to showcase the mower's navigation capabilities, ease of use, and its effectiveness in small gardens defined by clear boundaries.
Availability and Promotions
Currently, the Raccoon 2 SE is available through various participating retail partners and official sales channels. The standard retail price is set at €629, but a promotional price of €499 is on offer, delivering a discount of €130. Interest consumers can also find more details on RoboUP's official Amazon Stores in Germany and France, as well as the RoboUP online store.
With these significant advancements and new partnerships, RoboUP is poised to increase its market presence and offer homeowners across Europe an innovative, accessible solution for lawn maintenance.