MY SALON Suite's Record-Breaking 2024 Fosters Ambitious Growth Plans for 2025

MY SALON Suite's Ambitious Goals for 2025



As the beauty, health, and wellness industry evolves, MY SALON Suite continuously strives to redefine success for franchisees and members. The year 2024 marked a record-breaking period for this salon suite franchise, characterized by unprecedented growth and industry recognition. With the momentum carried into 2025, the company is focusing on major growth initiatives to further enhance its offerings.

Record-Breaking Growth in 2024



With a goal to empower beauty professionals, MY SALON Suite announced it awarded 23 new franchise agreements last year, growing its franchise network to over 175 groups. This strategic expansion is supported by the leadership of Susan Boresow, who took the helm as President and introduced innovative programs designed to uplift the experience of both franchisees and members.

One of the standout initiatives from last year was the launch of the MY SALON Suite App, which simplifies many operational aspects for franchisees. In addition, the establishment of MY SALON Suite University aims to provide essential support and resources for franchise partners, enhancing their skills and business strategies.

Moreover, a partnership with Eulerity emphasizes a robust digital marketing capability, which is crucial for independent beauty professionals navigating today’s competitive landscape.

Industry Recognition and Awards



In 2024, MY SALON Suite earned multiple accolades that underscore its leadership within the salon suite industry. For the seventh consecutive year, it was ranked in Entrepreneur's Franchise 500 list and acknowledged among the Fastest Growing Franchises. The company’s dedication was recognized by Franchise Dictionary Magazine, which named it a Top 100 Game Changer, alongside other honors such as a ranking by Franchise Direct as a Top 200 Franchise.

The acclaim didn't stop there; Franchise Business Review recognized MY SALON Suite as a Top 200 Franchise and also as a Top Franchise for Women. Such accolades not only boost brand image but also attract more professionals eager to join a successful franchise network.

Strong Support for Franchisees and Members



MY SALON Suite doesn't just focus on expansion; it is equally committed to enhancing the support framework for its franchisees and members. Last year, the brand welcomed a total of 3,629 new members, solidifying its status as a leader in the salon suite sector.

In addition to business initiatives, the franchisor showed significant commitment to philanthropy. The company awarded 10 scholarships totaling $10,000 to aspiring beauty professionals and provided 248 member scholarships equating to $62,000. Additionally, franchisees, members, and patrons raised $248,000 in disaster relief grants and over $775,000 for St. Jude Children's Research Hospital through the Suite Relief Fund, reflecting a robust community spirit and dedication to social responsibility.

Looking Ahead to 2025



With the impressive achievements of 2024 as a solid foundation, MY SALON Suite is setting its sights high for 2025. Key initiatives on the horizon include the introduction of a **

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