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Genpact: Leading the Way in IT Services

In a significant achievement, Genpact has been recognized by Brand Finance as one of the most valuable and strongest brands in the IT services sector for 2026. The latest Brand Finance IT Services 25 report showcases Genpact's remarkable ascent, resulting in a brand value increase of 16%, reaching an impressive $1.5 billion. This growth has propelled Genpact to the 18th position on the global IT services brand leaderboard, marking it as a noteworthy brand to watch in the coming years.

The driving force behind this success can be attributed to Genpact's strategic pivot towards a technology-first approach that emphasizes advanced technologies and agentic AI solutions. By embracing this innovative direction, Genpact has effectively capitalized on evolving market demands, becoming a trusted partner for organizations keen on digital transformation. This transition was not only strategic but also aligned with the company's GenpactNext growth model, which focuses on integrating advanced technology into their service offerings.

Supporting this shift was a comprehensive rebranding initiative launched in the fall of 2025, encapsulated by the new tagline, "On It". This new identity serves as a powerful declaration of the added value Genpact provides to both its clients and employees, positioning it effectively within a competitive marketplace.

According to Brand Finance’s CEO, David Haigh, the increase in Genpact's brand value reflects the company's evolving essence and its responsiveness to the growing importance of AI and advanced technology in business operations. Haigh mentioned, "The refreshed identity and clearer story are helping Genpact stand out with clients and strengthen its position as a trusted partner at a time when organizations are accelerating adoption of advanced and agentic technologies."

In addition to this recognition, Genpact is one of only four IT services firms to report double-digit growth in brand value this year. Caitlin Blewett, Genpact’s Chief Marketing Officer, expressed pride in this development, citing the rebrand's impact on the company's market presence. She stated, "The significant brand value growth reflects the impact of our global rebrand in support of our pivot to agentic and advanced technology solutions."

The 2026 Brand Finance report not only underscores Genpact’s achievements but also indicates a broader trend in the IT services marketplace, highlighting the increasing significance of IT solutions in driving enterprise transformation. As businesses look to innovate and improve operational efficiency, the role of IT services becomes pivotal in achieving desired objectives.

Further insights into Genpact’s operations and its vision can be gleaned from their website, where potential clients are encouraged to explore their comprehensive suite of services.

In summary, Genpact’s recognition as a prominent IT service brand is a definitive signal of its successful adaptation to market needs and its commitment to delivering value through innovation. As the company continues to expand its footprint globally, it remains poised for further growth within the dynamic technology landscape. To learn more about Genpact and the innovative solutions they provide, visit their official site.

About Genpact

Genpact, listed on the NYSE under the ticker G, is a leader in agentic and advanced technology solutions. With a strong commitment to process intelligence and artificial intelligence, Genpact partners with businesses to achieve transformative outcomes. Leveraging a robust partner ecosystem and a wealth of industry knowledge, Genpact aims to redefine the future of business operations.

For more information, follow Genpact on LinkedIn, YouTube, and Facebook.