#Japan #Tokyo #KADOKAWA #Rilakkuma #Touch Learning

A New Touch Experience for Babies with Rilakkuma

On June 3, 2026, San-X Co., Ltd. will release a unique baby touch book titled Rilakkuma Goyururi Skinship Ehon Touch Tachi Rilakkuma. This delightful creation, perfect for children aged 0 to 3, encourages parents and babies to engage in enjoyable, tactile playtime. The book can currently be pre-ordered at bookstores and online retailers across Japan.

Bring Out Your Baby's Smiling Face

The new Rilakkuma book features the beloved character along with friends, designed to be both entertaining for babies and a source of relaxation for parents amidst the hustle of childcare. Known for its laid-back nature, Rilakkuma embodies the essence of this book, promoting a peaceful and joyful reading time. Families can now look forward to sharing delightful moments together.

Expert Supervision by Prof. So Yamamoto

Supervised by Professor So Yamamoto, a leading authority on touch studies from Obirin University, this book aims to scientifically support development and attachment through tactile interaction. The sense of touch develops quickest among the five senses, with stimulation playing a crucial role in nurturing a baby's mind and brain while strengthening parent-child bonds in scientifically proven ways.

The Significance of Skinship Today

In today's fast-paced world, the importance of skinship—the practice of physical connection—cannot be understated. The hormone oxytocin, often referred to as the 'happiness hormone,' brings several benefits for babies:

• - Fostering Attachment: Regular skinship helps establish a secure attachment between parent and child.
• - Supporting Brain Development: Direct stimulation of the skin enhances brain development, improving memory and cognitive growth.
• - Building Resilience Against Stress: Consistent oxytocin release can equip children with coping mechanisms, making them more resilient in the face of challenges.

Not only do babies benefit, but parents engaging in physical touch also experience oxytocin surges, which can alleviate stress and promote relaxation.

Visually Engaging Design

Special attention has been given to the book's visual aspects, featuring Rilakkuma and friends in high-contrast colors for optimal visibility, even for very young infants. The book invites babies to join in the excitement with engaging phrases like 'Touch Tachi Tachi!' and rhythms that encourage interactive fun, ensuring both parent and child enjoy an entertaining reading experience together.

Experience the joy of connecting with your baby through this adorable touch-inclusive book, and make reading an exciting adventure for both of you!

Book Overview

• - Title: Rilakkuma Goyururi Skinship Ehon Touch Tachi Rilakkuma
• - Author and Illustrator: Peko Hari
• - Supervisor: So Yamamoto
• - Publisher: KADOKAWA, Tokyo, Japan
• - Price: ¥1,430 (tax included)
• - Release Date: June 3, 2026
• - Features: 20-page board book format, measuring 175mm x 175mm
• - ISBN: 9784049520941

For more details, check out the KADOKAWA product page.

About the Author

Peko Hari: An accomplished picture book author and certified nursery teacher, Peko is also a mother. Her works include Slime Pipi Pipi (Square Enix) and Chatty Suki Suki (Nagaoka Shoten).

About the Supervisor

So Yamamoto: A professor at Obirin University and a clinical developmental psychologist, Professor Yamamoto specializes in touch studies, emphasizing its benefits for emotional and physical well-being.

What is Rilakkuma?

Rilakkuma is a cuddly bear who, along with Korilakkuma and the adorable yellow bird, spends time with Kaoru, a young office worker. Its main interests are relaxing and enjoying good food, including pancakes, omurice, pudding, and dango. Rilakkuma's quirky yet soothing nature attracts fans globally.

To learn more about Rilakkuma, visit its profile page, and explore the official San-X website for more updates.

Celebrating 10 Years of Chairoikoguma

In 2026, Chairoikoguma will celebrate its 10th anniversary! A special website is now live, featuring fun activities like daily predictions and a look back at Chairoikoguma’s journey. Don’t miss out on exclusive wallpapers and exciting content!

Check out the 10th Anniversary site here.

For more information about San-X and its array of beloved characters, visit San-X’s official website.