The Grip Revolution: How Nakoma Products is Changing the Game
As Major League Baseball pivoted into its late-season stretch, a behind-the-scenes revolution began reshaping the sport. While front offices were busy making high-stakes trades to bolster their rosters, countless players were making a much simpler switch: the transition from traditional tape and pine tar to the innovative StickGrip from Nakoma Products. This new polymer bat grip is on the verge of becoming a staple for athletes at all levels, from youth leagues to elite teams.
A Change in the Game
On fields and courts across the country, a movement unfurling among players has taken shape—one driven not by the usual suspects of general managers and agents, but directly by the athletes themselves. “What grip is that?” is a question players are now asking each other increasingly often, as they observe their teammates opting to replace their old grips with StickGrip right there in the dugout. As Nick Cipkus, StickGrip's National Account Manager puts it, “It’s like equipment trade season for players.”
StickGrip: Innovation Meets Necessity
Designed primarily to enhance performance rather than catch attention, StickGrip addresses a host of common issues players face with traditional grips—namely, slipping, residue, and frequent rewraps. Utilizing advanced polymer technology, StickGrip promises a clean, durable, and high-traction grip that feels like it was always meant to be a part of the game. The tangible result? Sales have doubled over the past 18 months, as athletes test the product at tournaments and stick with it once they do.
Kevin Breinholt, a father and builder who operates The Grip Stop at youth tournaments in Washington State, shares, “My kids use it on all their bats. It looks great, lasts throughout the season, wipes clean—and every time a new kid tries it, it spreads. It’s our best seller, by far.”
Grassroots Momentum
While StickGrip can indeed be found on the shelves of some sporting goods stores, its real narrative is taking shape on the grounds of local fields, during downtime between innings, or in parking lots after lengthy doubleheaders. Reps like Peter Escarcega and Bella Anthony are pivotal in this story; their efforts are vital in connecting players with a product that simply delivers a better experience.
In California, Escarcega has made StickGrip a fixture at fast-pitch tournaments. “It’s a staple now. Goes on easy, looks sharp, and doesn’t wear out. The players love it—and they talk about it,” Escarcega explains.
At a national level, companies like Top Gear Sports report that StickGrip is quickly becoming a go-to choice among their returning customers. Bella Anthony’s team noted, “We picked it up after seeing the demand online, and now it’s one of our best sellers. Players recognize it instantly. We’re just here to help them get it in hand.”
Social Media Buzz
This gripping trend isn't confined to the field—it's gaining traction online too. In just a year, StickGrip has accumulated impressive numbers on TikTok:
- - 21.5 million video views
- - 19.7 million unique viewers
- - Over 130,000 profile visits
Players aren’t just using StickGrip; they’re proudly displaying their new grips on social networks, generating a buzz that leads even more athletes to make the switch.
To join the movement, follow their social channels:
A Product Built for Players
StickGrip by Nakoma Products is not merely a fad in the sports equipment realm; it represents a significant leap forward in bat grip technology. Engineered with proprietary polymer materials, StickGrip promises superior feel, long-term durability, and effortless application with no messy residue left behind. This innovation caters to both the joyful exuberance in youth leagues and the intense competition of elite tournaments.
As one thing remains clear, as long as Nakoma Products continues to focus on innovation and understanding the needs of players, StickGrip is bound to remain a driving force in how the game is played today.