HELI-D Introduces World's Largest Flying Digital Screen to NYC
On October 13, 2026, HELI-D, a pioneering company in aerial digital advertising, made headlines by debuting the world's largest flying digital screen over New York City. This historic launch included two spectacular flights, showcasing a revolutionary approach to outdoor media that captures the attention of large audiences from the skies.
The first flight took off during the prestigious Digital Place Based Advertising Association (DPAA) Global Video Everywhere Summit. It began at Newport Helistop in New Jersey and flew over the iconic Hudson River, offering attendees and local residents an unforgettable view of the vast digital display as it soared past major landmarks such as Chelsea Piers and the Statue of Liberty. The afternoon flight ran from 1:00 PM to 1:45 PM ET, strategically timed during the summit's lunch break to maximize visibility.
Following the success of the first flight, HELI-D returned to the skies later that evening to present segments featuring media content from Byron Allen’s Allen Media Group. This partnership signifies a major milestone for HELI-D as it enters the competitive U.S. advertising market, combining its cutting-edge aerial technology with the expertise of one of the country's most influential media moguls.
HELI-D’s innovative technology revolutionizes digital out-of-home advertising by transforming the sky into a dynamic platform for brand activation. Unlike traditional static billboards, HELI-D's airborne displays can reach high-visibility locations, engaging diverse audiences at major events and landmarks. This capability allows brands to deliver impactful messages that resonate with viewers through an eye-catching aerial format.
Simon Powell, Co-Founder and CEO of HELI-D, expressed excitement about this unique debut. “New York City is one of the most important advertising markets in the world, and there's no better place to showcase the wonders of aerial digital advertising. Our collaborations with key partners like DPAA and The Ad Council, along with Byron Allen’s who brings rich media content, highlight the immense potential of our innovative technology,” he stated.
The launch event didn’t just spotlight HELI-D’s technological advancements but also heralded its partnerships with notable organizations in the advertising and media sectors. During the afternoon flight, content created in collaboration with the DPAA and The Ad Council was featured, showcasing the versatility of the aerial display for not only commercial purposes but also public awareness initiatives.
As HELI-D continues to capture the imagination of advertisers and audiences alike, it is poised to redefine the landscape of digital outdoor advertising in the United States. The ability to seamlessly blend brand messages with visually arresting aerial displays signifies a shift in how companies engage consumers.
In addition to its remarkable flights in New York, HELI-D has operations in the UAE, Australia, and now the U.S., boasting a roster of partnerships with major brands including Microsoft, TAB, and Netflix. The company prioritizes safety and sustainability, offsetting ten times its operational carbon emissions through verified environmental programs.
As HELI-D looks toward the future, it aims to set new standards in the aerial digital media space, exploring avenues for immersive brand experiences that harness the power of flight to create unforgettable moments in public spaces.
With the world watching, HELI-D’s New York City debut marks a thrilling chapter in the evolution of advertising and media, offering a glimpse into an exciting future for aerial technology in commercial applications.
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