#USA #Los Angeles #NAB Show #Prime Focus #CLEAR® AI

Prime Focus Technologies' Groundbreaking Award

Prime Focus Technologies (PFT) has made headlines once again by clinching the prestigious NAB Show 'Product of the Year' award for its state-of-the-art application, CLEAR® AI Content Studio. This innovative solution harnesses the power of artificial intelligence to revolutionize content creation, particularly in the realm of media and entertainment.

Transforming the Media Landscape

In a world where the appetite for content is ever-increasing, the ability to generate engaging short-form videos quickly and cost-effectively is vital. The CLEAR® AI Content Studio addresses this need by enabling media companies to produce 'snackable' content up to three times faster while significantly reducing costs. This is instrumental as the demand for short-form videos continues to surge across various digital platforms, social media, and over-the-top (OTT) services.

PFT's AI agents work alongside human users in what can be described as a collaboration that supercharges productivity within content workflows. The app features several intelligent agents:

• - Entertainment Highlights Agent: Identifies and curates key moments to create captivating short clips.
• - Reframe Agent: Tailors content specifically for mobile devices, converting it from traditional horizontal formats to vertical or square dimensions.
• - Localize Agent: Expands the reach of content globally by creating AI-generated subtitles, dubs, and closed captions in multiple languages.
• - Thumbnail Agent: Selects visually arresting thumbnails to enhance viewer engagement.
• - TSK Agent: Produces rich, optimized metadata, including titles, synopses, and keywords, making content more discoverable.

These advancements allow teams to seamlessly collaborate in the cloud, making edits and organizing material without traditional bottlenecks. Moreover, they can easily export projects into Adobe Premiere Pro, ensuring a smooth transition into the creative post-production process.

Achievements and Impact

The recognition from NAB is not just a trophy on the shelf. The CLEAR® AI Content Studio has demonstrated tangible benefits for its users. A significant broadcaster reported an 8-fold increase in content uploads, while another OTT platform saved 85% costs through enhanced AI-driven subtitling across 15 different languages. In addition, global broadcasters enjoyed a 5-fold increase in content reuse alongside a 50% reduction in the time taken to create promotional content.

As Ramki Sankaranarayanan, the Founder and Global CEO of Prime Focus Technologies, aptly puts it, 'CLEAR® AI Content Studio solves for speed, relevance, and personalization—all in one workspace.' This acknowledgment underscores the remarkable way AI can complement human creativity, achieving results that were previously considered unattainable.

The Future of Media

As the media landscape continues to evolve, particularly with the increasing demand for short and easily digestible content, innovative solutions like the CLEAR® AI Content Studio prove essential. By reducing production costs and enhancing audience engagement, PFT's application not only keeps pace with industry changes but positions itself at the forefront of media technology.

PFT's commitment to driving creativity, agility, and revenue growth has resulted in partnerships with prominent companies such as Channel 4, ITV, Sinclair Broadcast Group, and Warner Bros. Discovery, showcasing its influential role in shaping the future of media.

For more insights on how Prime Focus Technologies is transforming the media industry, visit www.primefocustechnologies.com.