#United States #Atlanta #Georgia-Pacific #World Cup

Georgia-Pacific Joins Forces with Atlanta World Cup Host Committee

Atlanta-based Georgia-Pacific has emerged as a key partner for the Atlanta World Cup Host Committee, setting the stage for an anticipated collaboration that highlights both the company's local roots and commitment to enhancing community engagement through sport. As the world turns its attention to Atlanta for the FIFA World Cup in summer 2026, Georgia-Pacific is eager to leverage this globally recognized event to elevate its business initiatives and strengthen its connection with the local community and beyond.

Christian Fischer, President and CEO of Georgia-Pacific, expressed enthusiasm about the partnership and the unique platform it provides. He stated, "This is a unique opportunity for Georgia-Pacific, as one of Atlanta's hometown companies, to connect our businesses and brands with one of the world's greatest and most watched sporting events." With its 100th anniversary approaching in 2027, Georgia-Pacific views this event not only as a chance to enhance brand visibility within the U.S. but also to engage with a vast international audience of soccer fans.

The upcoming World Cup will see the city host eight thrilling matches at the renowned Mercedes-Benz Stadium, including a crucial semi-final. This presents ample opportunities for economic growth, tourism, and business prospects, especially in hospitality and entertainment sectors. Given Georgia-Pacific's long-standing affiliation with local sports and community initiatives, this partnership aligns seamlessly with the company's mission to support and uplift Atlanta, particularly its vibrant downtown area.

Dan Corso, the President of the Atlanta Sports Council and the Atlanta World Cup Host Committee, commented on Georgia-Pacific’s role, noting, "Georgia-Pacific has consistently demonstrated its commitment to the metro Atlanta community and to the support of our sports teams and venues. We are honored to have them as a partner in this significant effort to showcase our region on the global stage as we prepare to host the world's largest sporting event." His remarks underscore the significance of the collaboration and the positive impact it can have on the local economy and sporting culture.

As the World Cup will feature an expanded field of 48 teams competing in 104 matches, Atlanta is set to welcome soccer enthusiasts from around the globe. This monumental event will not only boost local tourism but also shine a light on community pride and engagement. With Georgia-Pacific’s active involvement, attendees can expect memorable experiences that showcase the best of what Atlanta has to offer.

Through its support of the Atlanta Host Committee, Georgia-Pacific demonstrates its forward-thinking approach to business and community integration. The company’s proactive participation will undoubtedly enhance the experience for visitors and locals alike, making the Atlanta World Cup a hallmark of sporting excellence.

In conclusion, Georgia-Pacific’s partnership with the Atlanta World Cup Host Committee exemplifies its commitment to community, entertainment, and shared success as it gears up for a landmark event in 2026. The anticipation builds as preparations continue, paving the way for a vibrant and impactful celebration of one of the most beloved sports worldwide.