Owen Wolff and Discount Tire Kick Off MLS All-Star Week with Local Youth Team
In a heartfelt display of community spirit, Owen Wolff, midfielder for Austin FC, joined forces with Discount Tire to launch the Major League Soccer (MLS) All-Star Week in Austin, Texas, on July 24, 2025. To commemorate this special event, the duo surprised a local soccer team, the North Austin Soccer Alliance, with generous donations of new equipment and fun-filled activities.
During a practice session with the North Austin Soccer Alliance, Wolff and representatives from Discount Tire distributed essential soccer gear, including new balls, pop-up goals, ball pumps, pennies for scrimmages, goalkeeper gloves, shin guards, and much more. The event was not just about the gifts, as Wolff engaged with young players, leading juggling contests and shooting drills to spark excitement and inspiration among future soccer stars.
Tom Williams, the Director of Customer Experience at Discount Tire, emphasized the importance of supporting the next generation of soccer players and fans. “At Discount Tire, we take pride in fostering a love for the game in our community. With almost 30 years of service to Austin's neighborhoods, it was only right for us to give back during this landmark event—Austin’s first MLS All-Star Week. We're thrilled to help grow the fanbase around MLS and support the soul of American soccer.”
Wolff, who became a local sensation when he signed with Austin FC at just 16 years old, is a role model for aspiring athletes in the community. The collaboration between Discount Tire and MLS highlights a larger commitment to grassroots soccer programs across the nation. As the official tire retailer for the MLS, Discount Tire also partners with other clubs including Chicago Fire FC, FC Cincinnati, Inter Miami CF, Nashville SC, Portland Timbers, and Seattle Sounders FC. Their retail stores offer a range of tires, wheels, and wiper blades across 20 markets that host current MLS teams.
In addition to the surprise event with the North Austin Soccer Alliance, Discount Tire will host various fan-focused activities in conjunction with their partnership with the MLS throughout the All-Star Week. Highlights include:
- - Distribution of branded drawstring backpacks at soccer celebration events.
- - Free air pressure check cards in partnership with Continental Tire.
Soccer fans who redeem these cards at the Discount Tire location on 2623 W Braker Lane will receive exclusive valet parking services during non-peak hours, positioned conveniently just a six-minute walk from Q2 Stadium, while supplies last.
For interested fans looking to learn more about Discount Tire’s offerings or to find a nearby location, more information is available at
discounttire.com. Additionally, tickets for the All-Star game and further details about the events of MLS All-Star Week can be found at
mlssoccer.com/austin.
About Discount Tire
Founded in 1960 by Bruce T. Halle, Discount Tire is a leading independent tire and wheel retailer, serving customers from more than 1,200 stores across 39 states. Operating as Discount Tire in most of the U.S. and as America's Tire in parts of California and Pennsylvania, the company is recognized for its commitment to customer satisfaction and quality service. Its pioneering online tire recommendation tool, Treadwell, combines decades of data with individual driving habits to suggest the ideal tires suited to each driver's needs. Additionally, Discount Tire proudly sponsors the Ford Mustang No. 2 in the NASCAR Cup Series and serves as the official tire retailer of MLS.
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